9780471177432
Strategic Market Management
David A. Aaker
ISBN 13: 9780471177432
Publisher: John Wiley & Sons Inc
Publication Date: 1998
Binding: Softcover
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The Art of Developing, Evaluating, and Implementing Successful Strategies! Successful market management depends on the manager's ability to think strategically, and to translate that thinking into results-getting plans. This best-selling text has been revised with new concepts and illustrative examples to show how to develop a complete management system. Using case studies illustrating conceptual models, this compact best-seller shows:
* How to conduct a structured external and internal analysis of a business with confidence
* How to develop sustainable competitive advantages by developing assets, competencies, and synergies
* How to make strategic investment decisions to generate growth
* How to organize to support strategies
* How to compete strategically in hostile, growth and global contexts
Strategic Market Management: Search Results
| 1. |
Strategic Market Management (Strategic Market Managment) (ISBN: 0471177431 / 0-471-17743-1) Aaker, David A. Quantity Available: 1
Book Description: Wiley, 1998. Book Condition: Good. Satisfaction Guaranteed. Shipped quickly. Paperback. 5 Ed. Used, good. Bookseller Inventory # 10219041 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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| 2. |
Strategic Market Management (ISBN: 0471177431 / 0-471-17743-1) Aaker, David A. Quantity Available: 1
Book Description: John Wiley & Sons Inc, 1998. Book Condition: GOOD. Some wear on book from reading, some spine creases, wear on binding and pages. Bookseller Inventory # 215075241 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Strategic Market Management (ISBN: 0471177431 / 0-471-17743-1) Aaker, David A. Quantity Available: 1
Book Description: John Wiley & Sons Inc, 1998. Book Condition: POOR. Lots of visible wear on book from reading, spine creases, wear on binding and pages. Bookseller Inventory # 217090679 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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| 4. |
Strategic Market Management (Strategic Market Managment) (ISBN: 0471177431 / 0-471-17743-1) Aaker, David A. Quantity Available: 1
Book Description: Wiley. Paperback. Book Condition: GOOD. Good condition. Bookseller Inventory # 213139373 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Strategic Market Management (Strategic Market Managment) (ISBN: 9780471177432) Aaker, David A. Quantity Available: 1
Book Description: Wiley. Book Condition: Fair. 5TH EDITION. SOME HIGHLIGHTING. Intact & readable. PLEASE NOTE~ we rated this book USED~ACCEPTABLE due to likely defects such as highlighting, writing/markings, folds, creases, ETC. We ship from Dallas within 1 day & we LOVE our customers! Satisfaction guaranteed. Bookseller Inventory # IB-06-14-01-00009 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Strategic Market Management (Strategic Market Managment) (ISBN: 9780471177432) Aaker, David A. Quantity Available: 1
Book Description: Wiley. Book Condition: Very Good. . 5th edition. Bookseller Inventory # iu4290n Bookseller & Payment Information | More Books from this Seller |
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| 7. |
Strategic Market Management (Strategic Market Managment) (ISBN: 9780471177432) Aaker, David A. Quantity Available: 1
Book Description: Wiley. Book Condition: Good. . 5th edition. Bookseller Inventory # wpm16172n Bookseller & Payment Information | More Books from this Seller |
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| 8. |
Strategic Market Management (Strategic Market Managment) (ISBN: 0471177431 / 0-471-17743-1) Aaker, David A. Quantity Available: 1
Book Description: Wiley, 1998. Paperback. Book Condition: Good. Only lightly used. Book has minimal wear to cover and binding. A few pages may have small creases and minimal underlining. Bookseller Inventory # G0471177431I3N00 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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| 9. |
Strategic Market Management (Strategic Market Managment) (ISBN: 0471177431 / 0-471-17743-1) Aaker, David A. Quantity Available: 1
Book Description: Wiley, 1998. Paperback. Book Condition: As New. Excellent condition with minimal visible wear. Bookseller Inventory # G0471177431I2N00 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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| 10. |
Strategic Market Management (Strategic Market Managment) (ISBN: 0471177431 / 0-471-17743-1) Aaker, David A. Quantity Available: 1
Book Description: Wiley, 1998. Paperback. Book Condition: Very Good. Book has appearance of only minimal use. All pages are undamaged with no significant creases or tears. Bookseller Inventory # G0471177431I4N00 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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