9780471545170
Consumer Behavior
William L. Wilkie
ISBN 13: 9780471545170
Publisher: John Wiley & Sons Inc
Publication Date: 1994
Binding: Hardcover
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Noted for its superior research foundation, numerous examples, vignettes and experiential assignments, this revision features the best and most useful frameworks and marketing rules of thumb which tie concepts together, applying them to the reality of the marketer's role. Shortened, streamlined and reorganized, its visual appeal has been enhanced by numerous full-color photographs.
Consumer Behavior: Search Results
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Consumer Behavior (ISBN: 0471545171 / 0-471-54517-1) Wilkie, William L. Quantity Available: 1
Book Description: Wiley, 1994. Hardcover. Book Condition: Very Good. Appearance of only slight previous use. Cover and binding show a little wear. All pages are undamaged with potentially only a few, small markings. Bookseller Inventory # G0471545171I4N00 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior (ISBN: 0471545171 / 0-471-54517-1) Wilkie, William L. Quantity Available: 1
Book Description: Wiley, 1994. Hardcover. Book Condition: Fair. Dust Cover Missing. Bookseller Inventory # G0471545171I5N01 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior (ISBN: 0471545171 / 0-471-54517-1) Wilkie, William L. Quantity Available: 1
Book Description: Wiley, 1994. Hardcover. Book Condition: Very Good. Book has appearance of only minimal use. All pages are undamaged with no significant creases or tears. Bookseller Inventory # G0471545171I4N00 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior (ISBN: 9780471545170) Wilkie, William L. Quantity Available: 1
Book Description: Wiley, 1994. Book Condition: Fair. 3rd Edition. N/A. Shows definite wear, and perhaps considerable marking on inside. Bookseller Inventory # GRP8159418 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Consumer Behavior (ISBN: 0471545171 / 0-471-54517-1) Wilkie, William L. Quantity Available: 1
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Consumer Behavior (ISBN: 0471545171 / 0-471-54517-1) Wilkie, William L. Quantity Available: 1
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Consumer Behavior (ISBN: 0471545171 / 0-471-54517-1) Wilkie, William L. Quantity Available: 1
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Consumer Behavior (ISBN: 0471545171 / 0-471-54517-1) Wilkie, William L. Quantity Available: 1
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Consumer Behavior (ISBN: 0471545171 / 0-471-54517-1) Wilkie, William L. Quantity Available: 1
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Consumer Behavior (ISBN: 0471545171 / 0-471-54517-1) Wilkie, William L. Quantity Available: 1
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