9780471632245

Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results

Herman Holtz

ISBN 10: 0471632244 / 0-471-63224-4
ISBN 13: 9780471632245
Publisher: John Wiley & Sons Inc
Publication Date: 1988
Binding: Hardcover
Editorial Reviews:
Synopsis:

This guide shows how to develop sales and promotional pieces in-house, when the cost of producing outside may be prohibitive. The author discusses several types of copy writing, explaining the role of each type, and includes instructive exercises. Coverage includes advertising, direct-mail, and newsletters--with samples of successful copy writing in each area. Holtz also shows how to create persuasive marketing publications and covers the new technology of desktop publishing. Appendixes review available desktop publishing hardware and software, and there is a reference listing of periodicals and other books on desktop publishing.


 

Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results: Search Results

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Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results (Hardback) (ISBN: 9780471632245)
Holtz, Herman
ISBN 10: 0471632244
ISBN 13: 9780471632245
Bookseller: The Book Depository (Guernsey, GY, United Kingdom)
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Book Description: John Wiley and Sons Ltd, United States, 1988. Hardback. Book Condition: New. 243 x 163 mm. Brand New Book with Free Worldwide Delivery ***** Print on Demand *****. This guide shows how to develop sales and promotional pieces in--house, when the cost of producing outside may be prohibitive. The author discusses several types of copy writing, explaining the role of each type, and includes instructive exercises. Coverage includes advertising, direct--mail, and newsletters----with samples of successful copy writing in each area. Holtz also shows how to create persuasive marketing publications and covers the new technology of desktop publishing. Appendixes review available desktop publishing hardware and software, and there is a reference listing of periodicals and other books on desktop publishing. Bookseller Inventory # APC9780471632245

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Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results (ISBN: 9780471632245)
Holtz, Herman
ISBN 10: 0471632244
ISBN 13: 9780471632245
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Book Description: JOHN WILEY and SONS INC 01/04/2012, 2012. Hardback. Book Condition: New. New print on demand book. Shipped from US. This item is printed on demand. Bookseller Inventory # IJ-9780471632245

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3.
Great Promo Pieces (ISBN: 9780471632245)
Holtz, Herman
ISBN 10: 0471632244
ISBN 13: 9780471632245
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Book Description: John Wiley and Sons, 1988. Hardback. Book Condition: New. New book. Shipped from UK. Bookseller Inventory # FW-9780471632245

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4. Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results (ISBN: 0471632244 / 0-471-63224-4)
Holtz, Herman
ISBN 10: 0471632244
ISBN 13: 9780471632245
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Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results (ISBN: 9780471632245)
Holtz, Herman
ISBN 10: 0471632244
ISBN 13: 9780471632245
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Book Description: Hardcover. Book Condition: New. This item is printed on demand. Bookseller Inventory # 1742635

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Great Promo Pieces (ISBN: 9780471632245)
Holtz, Herman
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Book Description: John Wiley and Sons, 1988. Hardback. Book Condition: New. New book. Shipped from UK. Bookseller Inventory # FW-9780471632245

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Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results (ISBN: 9780471632245)
Holtz, Herman
ISBN 10: 0471632244
ISBN 13: 9780471632245
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Book Description: JOHN WILEY and SONS INC 01/05/2012, 2012. Hardback. Book Condition: New. New print on demand book. Shipped from US. This item is printed on demand. Bookseller Inventory # IO-9780471632245

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Great Promo Pieces Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results (ISBN: 0471632244 / 0-471-63224-4)
Holtz, Herman
ISBN 10: 0471632244
ISBN 13: 9780471632245
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Book Description: John Wiley & Sons. Book Condition: New. PP. 238. Bookseller Inventory # 6445079

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Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results (ISBN: 0471632244 / 0-471-63224-4)
Holtz, Herman
ISBN 10: 0471632244
ISBN 13: 9780471632245
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Book Description: John Wiley and Sons, 2012. Hardback. Book Condition: New. 10 by 6 inches. (238 pages) This item is printed on demand. Please allow up to 10 days extra for printing & delivery. {Publisher's Publication Date = 1988-11-02 00:00:00} [ships from USA takes 8-14 days to Europe] Lang=English (Hardback). Bookseller Inventory # AF0471632244

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10.
Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results (ISBN: 0471632244 / 0-471-63224-4)
Holtz, Herman
ISBN 10: 0471632244
ISBN 13: 9780471632245
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Book Description: Hardcover. Book Condition: New. 162mm x 23mm x 243mm. Print on Demand 238 pages. 0.553. Bookseller Inventory # 9780471632245

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