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9780618799701

Marketing, 2008 Edition

William M. Pride

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9780618799701: Marketing, 2008 Edition
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William M. Pride Author
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Book Description South-Western College Pub, 2007. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Engaging and motivating students with diverse backgrounds and varied interests in marketing requires stimulating and effective teaching materials--and Pride/Ferrell continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, Marketing's text and its outstanding suite of supplements supplies students with the knowledge and decision-making skills needed to succeed in today's competitive business environment. Using topical issues including globalization, customer relationship management, supply chain management, and the latest e-commerce models, the authors connect marketing to students' personal lives. The latest edition features current data and examples, new advertisements and photos, and a new design that lends a contemporary look and feel to the text. A range of electronic tools--from premium online study content to the GoVenture entrepreneur simulation--support students as they work toward mastery of marketing principles and applications. Bookseller Inventory # ABE_book_new_0618799702

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Book Description Book Condition: New. Dust Jacket Condition: New. Shipped promptly and delivered within 3 to 5 working days. For PO BOX, APO, FPO and Puerto Rico addresses delivery done in 8 to 10 working days. Serving customers since 2006. Thousand of satisfied customers!. Bookseller Inventory # REG_9780618799701_Houg22dec_47

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Book Description Cengage Learning, Inc. see decription. Book Condition: New. EAN: 9780618799701. Publisher: Cengage Learning, Inc. Format: Hardback. Date: 25/02/2007. Satisfaction Guaranteed. If you are not satisfied with your purchase, you can return it for a replacement or refund. Bookseller Inventory # AG3-31048

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