9780672326141

The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity

Alan Cooper

ISBN 10: 0672326140 / 0-672-32614-0
ISBN 13: 9780672326141
Publisher: Sams
Publication Date: 2004
Binding: Softcover
Editorial Reviews:
Synopsis:

Imagine, at a terrifyingly aggressive rate, everything you regularly use is being equipped with computer technology. Think about your phone, cameras, cars-everything-being automated and programmed by people who in their rush to accept the many benefits of the silicon chip, have abdicated their responsibility to make these products easy to use. The Inmates Are Running the Asylum argues that the business executives who make the decisions to develop these products are not the ones in control of the technology used to create them. Insightful and entertaining, The Inmates Are Running the Asylum uses the author's experiences in corporate America to illustrate how talented people continuously design bad software-based products and why we need technology to work the way average people think. Somewhere out there is a happy medium that makes these types of products both user and bottom-line friendly; this book discusses why we need to quickly find that medium.


 

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The Inmates are Running the Asylum: Why High-tech Products Drive Us Crazy and How to Restore the Sanity (Paperback) (ISBN: 9780672326141)
Cooper, Alan
ISBN 10: 0672326140
ISBN 13: 9780672326141
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Book Description: Pearson Education (US), United States, 2004. Paperback. Book Condition: New. 2nd Revised edition. 240 x 152 mm. Brand New Book with Free Worldwide Delivery. Imagine, at a terrifyingly aggressive rate, everything you regularly use is being equipped with computer technology. Think about your phone, cameras, cars-everything-being automated and programmed by people who in their rush to accept the many benefits of the silicon chip, have abdicated their responsibility to make these products easy to use. The Inmates Are Running the Asylum argues that the business executives who make the decisions to develop these products are not the ones in control of the technology used to create them. Insightful and entertaining, The Inmates Are Running the Asylum uses the author's experiences in corporate America to illustrate how talented people continuously design bad software-based products and why we need technology to work the way average people think. Somewhere out there is a happy medium that makes these types of products both user and bottom-line friendly; this book discusses why we need to quickly find that medium. Bookseller Inventory # AAK9780672326141

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Inmates are Running the Asylum (ISBN: 9780672326141)
Cooper, Alan
ISBN 10: 0672326140
ISBN 13: 9780672326141
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Book Description: Sams, 2004. Paperback. Book Condition: New. New book. Shipped from UK. Bookseller Inventory # PB-9780672326141

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Cooper, Alan
ISBN 10: 0672326140
ISBN 13: 9780672326141
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Cooper, Alan
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ISBN 13: 9780672326141
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The Inmates are Running the Asylum: Why High-tech Products Drive Us Crazy and How to Restore the Sanity (2nd Revised edition) (ISBN: 9780672326141)
Cooper, Alan
ISBN 10: 0672326140
ISBN 13: 9780672326141
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Book Description: Pearson Education (US). Paperback. Book Condition: new. BRAND NEW, The Inmates are Running the Asylum: Why High-tech Products Drive Us Crazy and How to Restore the Sanity (2nd Revised edition), Alan Cooper, Imagine, at a terrifyingly aggressive rate, everything you regularly use is being equipped with computer technology. Think about your phone, cameras, cars-everything-being automated and programmed by people who in their rush to accept the many benefits of the silicon chip, have abdicated their responsibility to make these products easy to use. The Inmates Are Running the Asylum argues that the business executives who make the decisions to develop these products are not the ones in control of the technology used to create them. Insightful and entertaining, The Inmates Are Running the Asylum uses the author's experiences in corporate America to illustrate how talented people continuously design bad software-based products and why we need technology to work the way average people think. Somewhere out there is a happy medium that makes these types of products both user and bottom-line friendly; this book discusses why we need to quickly find that medium. Bookseller Inventory # B9780672326141

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The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity (ISBN: 9780672326141)
Cooper, Alan
ISBN 10: 0672326140
ISBN 13: 9780672326141
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Book Description: SAMS, 2004. Paperback. Book Condition: New. New book. Shipped from US within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # KB-9780672326141

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The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity (ISBN: 9780672326141)
Cooper, Alan
ISBN 10: 0672326140
ISBN 13: 9780672326141
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The Inmates Are Running the Asylum (ISBN: 9780672326141)
Cooper, Alan
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The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity (ISBN: 0672326140 / 0-672-32614-0)
Cooper, Alan
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ISBN 13: 9780672326141
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The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity (ISBN: 0672326140 / 0-672-32614-0)
Cooper, Alan
ISBN 10: 0672326140
ISBN 13: 9780672326141
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