9780694520473

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand

Al Ries; Laura Ries

ISBN 10: 0694520470 / 0-694-52047-0
ISBN 13: 9780694520473
Publisher: Harperaudio
Publication Date: 1998

Editorial Reviews:
Synopsis:

From the renowned marketing guru and bestselling author of "The 22 Immutable Laws of Marketing" comes the definitive word on branding--essential for doing business in today's cluttered marketplace. Abridged.


 

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22 Immutable Laws of Branding (ISBN: 0694520470 / 0-694-52047-0)
Ries, Al;Ries, Laura
ISBN 10: 0694520470
ISBN 13: 9780694520473
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2.
22 Immutable Laws of Branding (ISBN: 0694520470 / 0-694-52047-0)
Ries, Al;Ries, Laura
ISBN 10: 0694520470
ISBN 13: 9780694520473
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