9780785215769

Blog Schmog: The Truth About What Blogs Can (and Can't) Do for Your Business

Bly, Robert W.

ISBN 10: 078521576X / 0-7852-1576-X
ISBN 13: 9780785215769
Publisher: Thomas Nelson
Publication Date: 2007
Binding: Hardcover
Editorial Reviews:
Synopsis:

Blog Schmog takes a look at the blogging phenomenon and its impact on politics, writing, marketing, public relations, publishing, journalism, and all other forms of communication. Written from a skeptic's point of view, Robert Bly holds blogging up to close scrutiny, giving practical, easy-to-use tips that can help you master blogging and its application.

This book cuts through the hype surrounding blogging, enabling you to get a true and accurate picture of blogging's potential as well as its limitations. Inside you'll discover how the blogosphere operates along with real-world advice from blogging experts on how to write an effective, reader-oriented blog.


 

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Blog Schmog: The Truth About What Blogs Can (and Can't) Do for Your Business (ISBN: 078521576X / 0-7852-1576-X)
Bly, Robert W.
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Blog Schmog: The Truth About What Blogs Can (and Can't) Do for Your Business (ISBN: 078521576X / 0-7852-1576-X)
Bly, Robert W.
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Bly, Robert W.
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Bly, Robert W.
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Bly, Robert W.
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