Research Design: Qualitative and Quantitative Approaches - Softcover

Creswell, John W.

Softcover

ISBN 10: 0803952554 ISBN 13: 9780803952553

Publisher: SAGE Publications, Inc, 1994

Synopsis

This book provides the basis for deciding whether to use a qualitative or quantitative approach for the design of a research study and how to write up the results of a study for a journal article or dissertation. Addressing these issues, the author offers a guide to the major design decisions, such as deciding upon a paradigm, stating the purpose of the study, identifying the research questions and hypotheses, using theory and defining and stating the significance of the study.

About this title

About the Author:

John W. Creswell, PhD, is a professor of family medicine and codirector of the Michigan Mixed Methods Research and Scholarship Program at the University of Michigan. He has authored numerous articles and 28 books on mixed methods research, qualitative research, and research design. While at the University of Nebraska-Lincoln, he held the Clifton Endowed Professor Chair, served as director of a mixed methods research office, founded SAGE’s Journal of Mixed Methods Research, and was an adjunct professor of family medicine at the University of Michigan and a consultant to the Veterans Administration health services research center. He was a Senior Fulbright Scholar to South Africa in 2008 and to Thailand in 2012. In 2011, he co-led a national working group on mixed methods practices at the National Institutes of Health, served as a visiting professor at Harvard’s School of Public Health, and received an honorary doctorate from the University of Pretoria, South Africa. In 2014, he was the president of the Mixed Methods International Research Association. In 2015, he joined the staff of family medicine at the University of Michigan. John has been teaching research methods courses for the past 40 years. Visit him at his website: johnwcreswell.com.

Review:

"For those whose livelihood is based on the ability to design, conduct, and report research in an accurate, concise, and clear way, John W. Creswell’s book, Research Design, provides guidance in dealing with some of the more difficult decisions that must be made along the way. Each chapter uses a reader-friendly format that includes bullets to emphasize key points, board materials, and tables with examples taken from journal articles, dissertations, and dissertation proposals." 

-- R. Dale Wilson, Journal of Marketing Research

About this edition

• Publisher: SAGE Publications, Inc
• Publication date: 1994
• ISBN 10: 0803952554
• ISBN 13: 9780803952553
• Binding: Paperback
• Number of pages: 248