9780805011944

The Copywriter's Handbook: A Step-by-step Guide to Writing Copy That Sells

ISBN 10: 0805011943 / 0-8050-1194-3
ISBN 13: 9780805011944
Publisher: Henry Holt & Co
Publication Date: 1990
Binding: Softcover
Editorial Reviews:
Synopsis:
This is a book for everyone who writes or approves copy--copywriters, account executives, creative directors, freelance writers, advertising managers...even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that get more attention--and sell more products.

 

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The Copywriters Handbook A Step (ISBN: 9780805011944)
Bly, Robert W.
ISBN 10: 0805011943
ISBN 13: 9780805011944
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2.
The Copywriter's Handbook: A Step-by-Step Guide to Writing Copy That Sells (ISBN: 0805011943 / 0-8050-1194-3)
Bly, Robert W.
ISBN 10: 0805011943
ISBN 13: 9780805011944
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Book Description: Holt Paperbacks. Paperback. Book Condition: New. Bookseller Inventory # P110805011943

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