Questionnaires: Design and Use - Hardcover

9780810807198: Questionnaires: Design and Use
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Metuchen 1974 Scarecrow. Hardcover. Octavo, 225pp., cloth. Institution stamps on fore-edges, label at heel of spine, a few internal stamps. Good, no dj.

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About the Author:
Douglas Berdie, Ph.D., is President of Consumer Review Systems, Inc.

John F. Anderson, Ph.D., and Marsha A. Niebuhr are President and Vice President of Anderson, Niebuhr & Associates, Inc., a firm specializing in marketing and survey research. All three authors live in St. Paul, Minnesota.
Review:
Presentation of material in the text is straightforward and easy to understand...the review of literature in the indexed, annotated bibliography is a unique contribution to the field of survey research and an invaluable resource for someone planning research on survey methodology. The book would be well worth the price for the bibliography alone. (Signews Signals)

...an excellent introduction...the bibliography...is of great use to the reader...nontechnically trained individuals...will find this work to be of great use. (Arba)

Recommended for upper-level undergrads and graduate students. (Communication Booknotes)

"About this title" may belong to another edition of this title.

  • PublisherScarecrow Press
  • Publication date1974
  • ISBN 10 081080719X
  • ISBN 13 9780810807198
  • BindingHardcover
  • Number of pages225

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9780810818842: Questionnaires: Design and Use

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ISBN 10:  ISBN 13:  9780810818842
Publisher: Scarecrow Press, 1992
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Douglas R. Berdie; John F. Anderson
Published by Scarecrow Press (1974)
ISBN 10: 081080719X ISBN 13: 9780810807198
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