Sales and Marketing Checklists for Profit-Driven Home Builders - Softcover
If you are confused by the wide array of marketing options available to you, then this book is for you. It covers the steps you need to take to create a marketing plan, budget for marketing, conduct basic local marketing research, manage salespeople, develop a system for managing prospects, run a public relations campaign and conduct promotional events. It includes the major steps involved in the process of selling through the close, the comprehensive selling contract, the move-in, warranty service and asking for referrals. The introduction tells how to use the book to get the best results for your company. From Home Builder Press, 1998, 96 pp.
"synopsis" may belong to another edition of this title.
About the Author:
Jan Mitchell is senior editor of Sales & Marketing Ideas magazine, writer for the housing industry, and a member of the National Association of Real Estate Editors.
"About this title" may belong to another edition of this title.
- PublisherHome Builder Pr
- Publication date1997
- ISBN 10 0867184353
- ISBN 13 9780867184358
- BindingPaperback
- Number of pages118
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Sales and Marketing Checklists for Profit-Driven Home Builders
Published by
Home Builder Pr
(1997)
ISBN 10: 0867184353
ISBN 13: 9780867184358
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Paperback
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Sales and Marketing Checklists for Profit-Driven Home Builders
Published by
Home Builder Press
(1997)
ISBN 10: 0867184353
ISBN 13: 9780867184358
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Large Softcover
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Book Description Large Softcover. Condition: Very Good. Back cover slightly creased. Here, builders will find the information they need to create a marketing plan, budget for marketing, gather basic marketing information, manage sales people, run a "PR" campaign, and conduct promotional events. It includes the major steps involved in the process of selling through the close, move-in, warranty service, and asking for referrals. Seller Inventory # 009114
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Sales and Marketing Checklists for Profit-Driven Home Builders
Published by
Home Builder Pr
(1997)
ISBN 10: 0867184353
ISBN 13: 9780867184358
Used
Paperback
Quantity: 1
Seller:
Rating
Book Description Paperback. Condition: Good. Good. book. Seller Inventory # ERICA79108671843533
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US$ 105.58
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