9780899309606
Experiment-Research Methodology in Marketing: Types and Applications
Gordon L. Patzer; Quorum
ISBN 13: 9780899309606
Publisher: Quorum Books
Publication Date: 1996
Binding: Hardcover
Your Satisfaction is Guaranteed:
A thorough presentation of the use, types, and applications of experiments in marketing research. The presentation shows that experiment research can benefit marketing research immensely. As a consequent, the information collected through an experiment can be invaluable to assist marketing decision makers. This book will therefore be of value to marketing researchers and students of marketing research, and will also be of value to marketing practitioners and general managers in business and non-business organizations.
Experiment-Research Methodology in Marketing: Types and Applications: Search Results
| 1. |
Experiment-Research Methodology in Marketing: Types and Applications [Hardcover] (ISBN: 0899309607 / 0-89930-960-7) Patzer, Gordon L.;Quorum Quantity Available: 1
Book Description: Hardcover. Book Condition: BRAND NEW. BRAND NEW. Fast Shipping. Prompt Customer Service. Satisfaction guaranteed. Bookseller Inventory # 0899309607BNA Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
|||
Portions of this page may be (c) 2006 Muze Inc. Some database content may also be provided by Baker & Taylor Inc. Copyright 1995-2006 Muze Inc. For personal non-commercial use only. All rights reserved. Content for books is owned by Baker & Taylor, Inc. or its licensors and is subject to copyright and all other protections provided by applicable law.
Portions of this page may be Copyright VNU Entertainment Media (UK) Ltd., 2006, Georg Lingenbrink GmbH & Co., Tite Live, S.A or Informazioni Editoriali S.p.A. All rights reserved.
