9781572734883

The Televiewing Audience: The Art & Science of Watching TV

Abelman, Robert; Atkin, David J.

ISBN 10: 1572734884 / 1-57273-488-4
ISBN 13: 9781572734883
Publisher: Hampton Pr
Publication Date: 2002
Binding: Softcover
Editorial Reviews for this title:
Synopsis:
An understanding of how we learn to watch television and why we watch television is integral in any examination of television history, industry or regulation. A comprehension of what audiences bring to the televiewing experience and what the television industry does to keep its audience attending is essential in the exploration of what they take away. This text fills this void in the literature. It is specifically designed to complement existing texts from a wide variety of related fields of study. Each chapter ends with a summary that recaps the main points of interest and provides a logical transition to the next chapter.

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The Televiewing Audience: The Art & Science of Watching TV (ISBN: 1572734884 / 1-57273-488-4)
Abelman, Robert; Atkin, David J.
ISBN 10: 1572734884
ISBN 13: 9781572734883
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The Televiewing Audience The Art and Science of Watching TV (ISBN: 9781572734883)
Abelman, Robert; Atkin, David J.
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ISBN 13: 9781572734883
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The Televiewing Audience: The Art & Science of Watching TV (ISBN: 1572734884 / 1-57273-488-4)
Abelman, Robert; Atkin, David J.
ISBN 10: 1572734884
ISBN 13: 9781572734883
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The Televiewing Audience: The Art & Science of Watching TV (ISBN: 1572734884 / 1-57273-488-4)
Abelman, Robert; Atkin, David J.
ISBN 10: 1572734884
ISBN 13: 9781572734883
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