9781600241017
Selling the Invisible: A Field Guideto Modern Marketing
Harry Beckwith
ISBN 13: 9781600241017
Publisher: Hachette Audio
Publication Date: 2008
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Selling the Invisible (ISBN: 9781600241017) Beckwith, Harry Quantity Available: 2
Book Description: Hachette Audio, 2008. No binding. Book Condition: New. New Book. Shipped from US. Bookseller Inventory # KB-9781600241017 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Selling the Invisible (ISBN: 1600241018 / 1-60024-101-8) Beckwith, Harry Quantity Available: > 20
Book Description: Hachette Book Group. Book Condition: New. Brand New. Bookseller Inventory # 1600241018 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Selling the Invisible: A Field Guide to Modern Marketing (Compact Disc) (ISBN: 1600241018 / 1-60024-101-8) Beckwith, Harry Quantity Available: 1
Book Description: 2008. Compact Disc. Book Condition: New. 132mm x 13mm x 155mm. Compact Disc. SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a mu.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 0.109. Bookseller Inventory # 9781600241017 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Selling the Invisible: A Field Guide to Modern Marketing (ISBN: 9781600241017) Beckwith, Harry Quantity Available: 1
Book Description: Little, Brown Company, United States, 2008. CD-Audio. Book Condition: New. abridged edition. 155 x 132 mm. Brand New. A treasury of hundreds of quick, practical, and easy-to-read strategies - few are more than a page long - Selling the Invisible will open your eyes to new ideas in this crucial branch of marketing including why focus groups, value-price positioning, discount pricing, and being the best usually fail; the critical emotion that most influences your prospects - and how to deal with it; the vital role of vividness, focus, "anchors, " and stereotypes; the importance of Halo, Cocktail Party, and Lake Wobegon Effects; marketing lessons from black holes, grocery lists, the Hearsay Rule, and the fame of Pikes Peak; dozens of proven yet consistently over-looked ideas for research, presentations, publicity, advertising, and client retention.and much more. Bookseller Inventory # AAS9781600241017 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Selling the Invisible: A Field Guide to Modern Marketing (abridged edition) (ISBN: 9781600241017) Beckwith, Harry Quantity Available: 2
Book Description: Little, Brown & Company. CD-Audio. Book Condition: new. BRAND NEW, Selling the Invisible: A Field Guide to Modern Marketing (abridged edition), Harry Beckwith, Jeffrey Jones, A treasury of hundreds of quick, practical, and easy-to-read strategies - few are more than a page long - Selling the Invisible will open your eyes to new ideas in this crucial branch of marketing including why focus groups, value-price positioning, discount pricing, and being the best usually fail; the critical emotion that most influences your prospects - and how to deal with it; the vital role of vividness, focus, "anchors, " and stereotypes; the importance of Halo, Cocktail Party, and Lake Wobegon Effects; marketing lessons from black holes, grocery lists, the Hearsay Rule, and the fame of Pikes Peak; dozens of proven yet consistently over-looked ideas for research, presentations, publicity, advertising, and client retention.and much more. Bookseller Inventory # B9781600241017 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Selling the Invisible: A Field Guideto Modern Marketing (ISBN: 9781600241017) Beckwith, Harry Quantity Available: 1
Book Description: Hachette Audio, 2008. Book Condition: New. Bookseller Inventory # TB9781600241017 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Selling the Invisible A Field Guide to Modern Marketing (ISBN: 9781600241017) Beckwith, Harry Quantity Available: 1
Book Description: Book Condition: Brand New. Book Condition: Brand New * All orders are processed and shipped from Las Vegas, NV USA *. Bookseller Inventory # 97816002410171.0 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Selling the Invisible: A Field Guideto Modern Marketing (ISBN: 9781600241017) Beckwith, Harry Quantity Available: 3
Book Description: Hachette Audio 2008-01-02, 2008. Book Condition: NEW. NEW SPOKEN WORD COMPACT DISC // Edition is: Abridged. // Condition: NEW. Binding/format is: Spoken Word Compact Disc. 8.25 H x 0.75 D x 6.00 W inches 0.50 lbs. Language: English. ISBN 9781600241017. Bookseller Inventory # 1536330 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Selling the Invisible: A Field Guide to Modern Marketing (ISBN: 9781600241017) Beckwith, Harry Quantity Available: 1
Book Description: HACHETTE AUDIOBOOKS, 2008. Compact Disc. Book Condition: New. 13.21 x 15.47 cm. Our orders are sent from our warehouse locally or directly from our international distributors to allow us to offer you the best possible price and delivery time. book. Bookseller Inventory # 218384 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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Selling the Invisible: A Field Guideto Modern Marketing (ISBN: 9781600241017) Beckwith, Harry Quantity Available: 1
Book Description: Hachette Audio, 2008. Book Condition: New. Bookseller Inventory # TB9781600241017 Bookseller & Payment Information | More Books from this Seller | Ask Bookseller a Question |
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