9781883999049

Winning the Marketing War: A Field Manual for Business Leaders

Gerald A. Michaelson

ISBN 10: 1883999049 / 1-883999-04-9
ISBN 13: 9781883999049
Publisher: Executive Excellence Pub
Publication Date: 1995
Binding: Softcover
Editorial Reviews:
Synopsis:

Interesting, provocative, and fun to read, "Winning the Marketing War" is filled with ideas readers can apply to their businesses. Here, the best of military strategy is combined with the best of business strategy. Business leaders will enjoy and appreciate this thorough collection of lessons from the great captains of war.


 

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Winning the Marketing War: 3rd Edition (ISBN: 1883999049 / 1-883999-04-9)
Michaelson, Gerald A.
ISBN 10: 1883999049
ISBN 13: 9781883999049
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Book Description: Executive Excellence Publishing, 1995. Paperback. Book Condition: New. Ships USPS with tracking number. We ship daily from Tennessee!. Bookseller Inventory # 0012454

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2.
Winning the Marketing War: 3rd Edition (ISBN: 1883999049 / 1-883999-04-9)
Michaelson, Gerald A.
ISBN 10: 1883999049
ISBN 13: 9781883999049
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Book Description: Book Condition: New. New item. Bookseller Inventory # QX-105-94-4606814

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