This shift, argue the authors, is necessitated by the emergence of the `diffused audience′. Audience experience can no longer be simply classified as `simple′ or `mass′, for in modern advanced capitalist societies, people are members of an audience all the time. Being a member of an audience is no longer an exceptional event, nor even an everyday event, rather it is constitutive of everyday life. This book offers an invaluable rev
"synopsis" may belong to another edition of this title.
`This book brings the study of the audience into the centre of the study of electronic mediation, and the study of electronic mediation into the centre of the study of society and culture. In so doing it captures something of the inescapable intensity of the media in the late twentieth century in ways which are both accessible and provocative. It should be widely read′ - Roger Silverstone
`Timely and refreshing....the authors successfully assert is that to understand audiences both method and theory must take account of wider social processes and not to isolate media use from the complex rhythms, patterns and practices of everyday life. In locating audiences within this wider framework they have laid down a formidable challenge for future research′ - Framework
"About this title" may belong to another edition of this title.
Shipping:
US$ 4.30
Within U.S.A.
Book Description Condition: new. Seller Inventory # FrontCover0803989628
Book Description Condition: New. New. In shrink wrap. Looks like an interesting title! 0.75. Seller Inventory # Q-0803989628
Book Description Paperback. Condition: new. Prompt service guaranteed. Seller Inventory # Clean0803989628
Book Description Paperback. Condition: new. New. Fast Shipping and good customer service. Seller Inventory # Holz_New_0803989628
Book Description Paperback. Condition: new. New Copy. Customer Service Guaranteed. Seller Inventory # think0803989628
Book Description Paperback. Condition: new. New. Seller Inventory # Wizard0803989628
Book Description Condition: New. Seller Inventory # ABLIING23Feb2416190200593
Book Description PF. Condition: New. Seller Inventory # 6666-IUK-9780803989627
Book Description Condition: New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book. Seller Inventory # ria9780803989627_lsuk
Book Description Condition: New. Book is in NEW condition. Seller Inventory # 0803989628-2-1