Stock Image

Éxito comercial (Book Only)

Doyle, Michael Scott; Fryer, T. Bruce

0 ratings by Goodreads
ISBN 10: 128573744X / ISBN 13: 9781285737447
Published by Cengage Learning
Used Condition: Fine Soft cover
From BOOKER C (Kalamazoo, MI, U.S.A.)

AbeBooks Seller Since July 17, 2006 Seller Rating 5-star rating

Quantity available: 1

Buy Used
Price: US$ 40.95 Convert Currency
Shipping: US$ 4.95 Within U.S.A. Destination, rates & speeds
Add to basket

30 Day Return Policy

About this Item

128573744X NEW > PLEASE READ >> NEW softcover marked INSTRUCTOR'S EDITION. Same content as student text. Small crease on bottom front cover. Includes CD's. 6th Edition. DAILY SHIPPING!. Bookseller Inventory # 11316-IEJ1.20

Ask Seller a Question

Bibliographic Details

Title: Éxito comercial (Book Only)

Publisher: Cengage Learning


Book Condition: Fine

Edition: Teacher's Edition

About this title


Looking for the perfect guide to help you succeed in the Spanish speaking business world? ÉXITO COMERCIAL: PRÁCTICAS ADMINISTRATIVAS Y CONTEXTOS CULTURALES, SEXTA EDICIÓN, will provide you with a solid foundation in business vocabulary, basic business and cultural concepts, and situational practice. By using the text, audio CD, and web-delivered media, you will soon have the skills you need for success!

About the Author:

Dr. Michael Scott Doyle (PhD, University of Virginia) is a Professor of Spanish, Business Spanish and Business Language Studies, and Translation Studies at the University of North Carolina at Charlotte. He served as a Distinguished Visiting Professor of Spanish at the United States Air Force Academy during the 2013-2014 academic year. At UNC Charlotte he chaired the Department of Foreign Languages from 1993-99. He has also served as Graduate Director, Director of the Certificate in Business Spanish, and Director of the undergraduate and graduate Certificates in Translating and Translation Studies at UNC Charlotte. He chaired the Department of Spanish and Portuguese at San Diego State University (1991-93). To date, Dr. Doyle has 87 publications (71 single-authored), among them 14 books (12 co-authored, 1 translation, and 1 guest-edited monographic volume), 4 book chapters, 35 articles and essays, 1 case study, 7 interviews, 1 edited proceedings volume, and 11 translations (short-story length). Most recently, he is the author of four articles on Business Spanish, Business Language Studies, and Language for the Professions and Specific Purposes: "Business Language Studies in the United States: On Nomenclature, Context, Theory, and Method" (The Modern Language Journal); "Business Spanish in the United States: Evolution, Method and Markets" (Cuadernos de ALDEEU); "Continuing Provisional Theoretical Cartography in the LSP Era" (Scholarship and Teaching on Languages for Specific Purposes); and "Core Didactic Thematics and Methodology in Business Spanish: Developing Leadership with Integrity as a Priority for Language for the Professions and Specific Purposes" (Hispania). He is certified by the American Translators Association (ATA) in both Spanish to English and English to Spanish translation.

T. Bruce Fryer (PhD, University of Texas-Austin) is Distinguished Professor Emeritus of Spanish at the University of South Carolina-Columbia where he taught from 1970-2005. He worked with the Master's of International Business Program for 28 years, and for 22 years he directed Faculty Development in International Business (FDIB) workshops for Spanish professors through the Center for International Business (CIBER) at USC. He has worked in the area of language for business and the professions in Colombia, Costa Rica, Mexico, Venezuela, Costa Rica, Spain, Puerto Rico, and Trinidad and Tobago and he continues to serve on numerous editorial boards for business language instruction. He is co-author or editor of twenty articles or chapters dealing with the preparation of teachers for the professions, appearing in the Modern Language Journal, Hispania, and Foreign Language Annals, and 15 books including Spanish for the Business Traveler, and Spanish and Portuguese for Business and the Professions (AATSP), along with this text. He is author of "Languages for Specific Purposes: Curriculum Creation and Implementation in the United States" in the focus issue on Language for Special Purposes for The Modern Language Journal (2012). Results of his Fulbright study in Equatorial Guinea were published in the Afro-Hispanic Review. In a career spanning 55 years, he has taught Spanish language, linguistics, and culture at all levels of instruction. He most recently has taught at the University of South Carolina-Beaufort (2006-2016).

"About this title" may belong to another edition of this title.

Store Description

Books, books and more books. Old books, interesting books and current textbooks, all at terrific prices!

Visit Seller's Storefront

Terms of Sale:

All sales are guaranteed to customer satisfaction!
Booker LLC
Charlotte McIvor
814 Palmer Ave
Kalamazoo MI 49001

Shipping Terms:

Orders usually ship within 1 business day. Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or over sized, we may contact you to let you know extra shipping is required.

List this Seller's Books

Payment Methods
accepted by seller

Visa Mastercard American Express