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Chocolate Wars: From Cadbury to Kraft: 200 Years of Sweet Success and Bitter Rivalry - Softcover

 
9780007374854: Chocolate Wars: From Cadbury to Kraft: 200 Years of Sweet Success and Bitter Rivalry
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The delicious true story of the world's most famous chocolate firms by award-winning writer and a descendant of the Cadbury chocolate dynasty, Deborah Cadbury In 'Chocolate Wars' bestselling historian and award-winning documentary maker Deborah Cadbury takes a journey into her own family history to uncover the rivalries that have driven 250 years of chocolate empire-building. In the early nineteenth century Richard Tapper Cadbury sent his son, John, to London to study a new and exotic commodity: cocoa. Within a generation, John's sons, Richard and George, had created a chocolate company to rival the great English firms of Fry and Rowntree, and their European competitors Lindt and Nestle. The major English firms were all Quaker family enterprises, and their business aims were infused with religious idealism. In America, Milton Hershey and Forrest Mars proved that they had the appetite for business on a huge scale, and successfully resisted the English companies' attempts to master the American market. As chocolate companies raced to compete around the globe, Quaker capitalism met a challenge that would eventually defeat it. At the turn of the millennium Cadbury, the sole independent survivor of England's chocolate dynasties, became the world's largest confectionary company. But before long it too faced a threat to its very survival, and the chocolate wars culminated in a multi-billion pound showdown pitting independence and Quaker tradition against the cut-throat tactics of a corporate leviathan. Featuring a colourful cast of savvy entrepreneurs, brilliant eccentrics and resourceful visionaries, 'Chocolate Wars' is the story of a uniquely alluring product and of the evolution, for better and worse, of modern business.

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About the Author:
Deborah Cadbury is the highly acclaimed, bestselling author of several books, including 'The Dinosaur Hunters', 'The Lost King of France', and 'Seven Wonders of the Industrial World'. She has also won numerous international awards as a TV producer for the BBC, including an Emmy for 'Horizon'. She lives in London.
Review:
Praise for The Space Race: 'Beautifully structured and sympathetically narrated! successfully brings together science, suspense and sentiment. Something for everyone' Miranda Seymour, Sunday Times 'Fascinating! heroes, villains and victims populate this gripping story' Daily Telegraph Praise for The Lost King of France: 'Absolutely stupendous. This is history as it should be. It is stunningly written. I could not put it down' Alison Weir Praise for The Dinosaur Hunters: 'A wonderful writer who keeps you turning the pages as if her book was a thriller' The Times Praise for Dreams of Iron and Steel: 'A stylish writer [who] describes the splendours and miseries of these wonders in their true colours and with understanding of the ethics and aspirations of their times' New Scientist

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  • PublisherHarperPress
  • Publication date2010
  • ISBN 10 0007374852
  • ISBN 13 9780007374854
  • BindingPaperback
  • Number of pages340
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9780007325573: Chocolate Wars: From Cadbury to Kraft - 200 Years of Sweet Success and Bitter Rivalry

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ISBN 10:  ISBN 13:  9780007325573
Publisher: HarperCollins Publishers, 2011
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  • 9781445855059: Chocolate Wars

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ISBN 10: 0007374852 ISBN 13: 9780007374854
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Book Description Paperback. Condition: Good. 370 pages. 340 pages, [8] pages of plates : 24 cm The true s tory of the early chocolate pioneers by the award-winning writer, and direct descendant of the famous chocolate dynasty, Deborah C adbury Includes bibliographical references and index Nation of shopkeepers -- Food of the gods -- Wretched little victims of the workhouses -- They did not show us any mercy -- Absolutely pure and therefore the best -- Chocolate that melts in the mouth -- Ma chinery creates wealth but destroys men -- Money seems to disappe ar like magic -- Chocolate empires -- The chocolate giants -- Gre at wealth is not to be desired -- A serpentine and malevolent coc oa magnate -- The chocolate man's utopia -- That monstrous trade in flesh and blood -- God could have created us sinless -- This c ompany isn't big enough for both of us -- I pray for snickers -- American tanks were on the lawn -- The quaker voice could still b e heard. Seller Inventory # 867ad

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ISBN 10: 0007374852 ISBN 13: 9780007374854
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Book Description 1st p/b ed. Paperback octavo, very good condition, black & white & colour photos, few sepia (brown tinted) photos, bottom corner rear cover little creased, minor edgewear. 340 pp. The author takes a journey into her own family history to tell the story of the fierce rivalries that have driven Britain's chocolate industry for nearly 200 years. Seller Inventory # 25216

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Book Description Soft cover. Condition: Near Fine. 1st Edition. Near Fine Pp 340 Index Illustrations. Seller Inventory # 012751

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Book Description Paperback. Condition: Very Good. Chocolate Wars: From Cadbury to Kraft: 200 years of Sweet Success and Bitter Rivalry This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780007374854

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Book Description Paperback. Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780007374854

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