Managerial Economics and Organization

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9780023002922: Managerial Economics and Organization

KEY BENEFIT: With this book, Acs and Gerlowski have bridged the gap between the traditional and organizational approaches to managerial economics. The approach throughout is designed to accurately reflect the changing business environment and integrate coverage with traditional business disciplines. KEY TOPICS: It is the first book to integrate the economics of organization into undergraduate managerial economics, opening with the economics of exchange and systematically deve loping the theory of economic organization.

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Managerial Economics and Organizations is the first text to integrate the economics of organization into undergraduate managerial economics. The text begins with the economics of exchange and systematically develops the theory of economic organization. The approach is designed to accurately reflect the changing business environment through examination of organizational issues from a historical, technical and global perspective. Finally, Managerial Economics is more integrated with traditional business disciplines than other managerial economics texts.

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Zoltan J. Acs, Daniel A. Gerlowski
Published by Prentice Hall College Div (1995)
ISBN 10: 0023002921 ISBN 13: 9780023002922
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Zoltan J. Acs and Daniel A. Gerlowski
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