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One of the most widely-adopted sources for current and authoritative information for international textile and apparel economics. As the softgoods industry (textiles, apparel, and retailing) approaches the millennium, globalization is dramatically changing the way business is conducted; this valuable book prepares the reader to understand and to deal with those changes. Expands coverage of textile/apparel production and trade in Asia, Western and Eastern Europe, Central and South America, North America, Africa, Australia, and the Caribbean to provide a more complete view of the industry around the world.
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The only college textbook to offer a truly global perspective on the production and marketing of textiles and apparel...one that provides an unsurpassed authoritative presentation of the industry. In clear, easy-to-follow style, the author combines historical, geographic, and economic factors into a unifying framework that helps students understand every aspect of the world trade in softgoods, and in particular, the many ways in which international variables affect the U.S. industry. Special attention is paid to trends affecting future careers in the industry, as well as a wide range of critical issues such as current trade policies, competitive fluctuations on the world market, and the impact of the collapse of the Soviet bloc.From the Back Cover:
Combines historical, geographics, and economic factors into a unifying framework that helps readers understand every aspect of the world trade in softgoods, and in particular, the many ways in which international variables affect the U.S. industry.
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Book Description Prentice Hall, 1994. Condition: New. book. Seller Inventory # M0023295023
Book Description Prentice Hall. Hardcover. Condition: New. 0023295023 New Condition. Seller Inventory # NEW7.3081381