This collection of readings addresses the greatest demand being placed upon educational administrators in this, the Age of Information--using technology to create two-way communication systems within their organizations and between their organizations and their communities. Kowalski integrates theories and techniques taken from a wide variety of leading theorists and practitioners in both public relations and educational administration to provide an interdisciplinary, contemporary foundation for practice.
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Book Description Merril Pr, 1995. Hardcover. Book Condition: New. New item. Bookseller Inventory # QX-000-25-7727007
Book Description Merril Pr, 1995. Hardcover. Book Condition: New. 1. Bookseller Inventory # DADAX0023662352