The Eighth Edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intuitive, algebra-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role economic analysis plays in that process are emphasized throughout. This revision is designed to maximize accessibility for a student audience with little or no background in economics or higher-level mathematics. The text focuses on the economics - not the mathematics - of the managerial decision process.
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Mark Hirschey is the Anderson W. Chandler Professor of Business at the University of Kansas, where he teaches undergraduate and graduate courses in managerial economics and finance. He also is president of the Association of Financial Economists and a member of several professional organizations. Professor Hirschey has published articles for such leading academic journals as the AMERICAN ECONOMIC REVIEW, REVIEW OF ECONOMICS AND STATISTICS, JOURNAL OF BUSINESS, JOURNAL OF BUSINESS AND ECONOMIC STATISTICS, JOURNAL OF FINANCE, JOURNAL OF FINANCIAL ECONOMICS, and JOURNAL OF INDUSTRIAL ECONOMICS. He also is the author of FUNDAMENTALS OF MANAGERIAL ECONOMICS AND INVESTMENTS: ANALYSIS & BEHAVIOR, the editor of ADVANCES IN FINANCIAL ECONOMICS, and past editor of MANAGERIAL AND DECISION ECONOMICS. He earned his PhD from the University of Wisconsin-Madison.
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Book Description Dryden Press, 1989. Book Condition: Good. 3rd. N/A. Shows some signs of wear, and may have some markings on the inside. Bookseller Inventory # GRP3290980
Book Description Dryden Press. Paperback. Book Condition: Fair. Bookseller Inventory # G003012364XI5N00
Book Description Dryden Press, 1989. Paperback. Book Condition: Good. Hardcover; not paperback. We have 1.5 million books to choose from -- Ship within 48 hours -- Satisfaction Guaranteed!. Bookseller Inventory # mon0000009410
Book Description Book Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: third ] Publisher: Dryden Press Pub Date: 1/1/1989 Binding: Paperback Pages: 652 third edition. Bookseller Inventory # 4149080
Book Description Dryden Press, 1989. Paperback. Book Condition: Used: Acceptable. 3rd. 3rd edition. Book is in acceptable condition with obvious wear to cover and binding but pages have minimal marks. FAST SHIPPING W/USPS TRACKING!!!. Bookseller Inventory # 110005116
Book Description Dryden;, 1989. Paperback,ex-library, with usual stamps and markings,in fair all round condition suitable as a reading copy. 652pp. Bookseller Inventory # 718162
Book Description Dryden Press, 1989. Paperback. Book Condition: Used: Good. Bookseller Inventory # SONG003012364X
Book Description Book Condition: Good. Book Condition: Good. Bookseller Inventory # 97800301236414.0