Items related to International Business, 6th Edition
International Business, 6th edition presents an up-to-date and complete exploration of international business issues and practice. The authors' experience as both practitioners and academics brings a balanced and seasoned voice to the text. The text is built upon a strong foundation of theory and includes current examples, cases, and insights showing how global businesses apply these concepts. The text examines the role and impact of culture and also includes numerous current world maps, helping readers develop and refine a global perspective.
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About the Author:
Michael R. Czinkota is one of the foremost experts on international business and marketing in the world. His insights and counsel are frequently sought by the media, global companies, and governments all over the world. He is a frequent speaker on issues related to trade, trade policy, and global business strategies. His key research is in the field of export promotion and export development. He has served in the U.S. Government as Deputy Assistant Secretary of Commerce, where he was responsible for trade analysis and support of trade negotiations. He holds three honorary doctorates and advises universities around the globe. He currently serves on the faculty of The McDonough School of Business at Georgetown University.
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- PublisherHarcourt College Publishers
- Publication date2001
- ISBN 10 0030335647
- ISBN 13 9780030335648
- BindingHardcover
- Edition number6
- Number of pages768
- Rating
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International Business
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International Business.
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ISBN 10: 0030335647
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Book Description 6th. 736 pages Ex-Library book in good condition. 9780030335648 Sprache: Deutsch Gewicht in Gramm: 1724. Seller Inventory # 1100235
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