The Secret of Chanel No. 5: The Intimate History of the World's Most Famous Perfume

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9780061791031: The Secret of Chanel No. 5: The Intimate History of the World's Most Famous Perfume

“Who knew that such a tiny bottle housed so many secrets?” —Michael Tonello, author of Bringing Home the Birkin

Tilar J. Mazzeo, author of the New York Times bestseller The Widow Clicquot (an Amazon Best of the Month book in October 2008) returns with a captivating history of the world’s most famous, seductive, and popular perfume: Chanel No. 5. Mazzeo’s sweeping story of the iconic scent (known as “le monstre” in the fragrance industry) stretches from Coco Chanel’s early success to the rise of the seminal fragrance during the 1950s to the confirmation of its bestseller status in today’s crowded perfume market.

“Here is the life of one of the 20th century’s most interesting and deeply complicated women, a fascinating cultural history, and the story of an extraordinary perfume.” —Chandler Burr, New York Times scent critic and author of The Perfect Scent

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From the Back Cover:

With its rich golden hue, art deco–inspired bottle, and timeless, musky scent, Chanel No. 5 is the world’s bestselling perfume and arguably the most coveted luxury product of the twentieth century. In The Secret of Chanel No. 5, Tilar J. Mazzeo offers a fascinating account of No. 5’s creation, its rise to iconic status, and the legacy of its extraordinary success. Mazzeo delves deeply into the life of Coco Chanel, the brilliant, controversial, and steel-willed businesswoman at the heart of the fragrance. She walks the rose plantations and jasmine fields where the perfume’s life begins, and travels to 31 Rue Cambon, the center of the Chanel empire. A blend of evocative history and thoughtful research, here is a glittering account of where art and sensuality mingle with dazzling entrepreneurship and desire: Chanel No. 5.

About the Author:

Tilar J. Mazzeo is the author of numerous works of cultural history and biography, including the New York Times bestselling The Widow Clicquot, The Secret of Chanel No. 5, and nearly two dozen other books, articles, essays, and reviews on wine, travel, and the history of luxury. The Clara C. Piper Associate Professor of English at Colby College, she divides her time between coastal Maine, New York City, and Vancouver Island, British Columbia.

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Tilar J. Mazzeo
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Book Description HarperCollins Publishers Inc, United States, 2011. Paperback. Book Condition: New. Reprint. 202 x 136 mm. Language: English . Brand New Book. With its rich golden hue, art deco-inspired bottle, and timeless, musky scent, Chanel Number 5 is the world s bestselling perfume. Reverently known among industry insiders as le monstre - the monster - it is arguably the most coveted consumer luxury product of the twentieth and twenty-first centuries. Yet how did this pioneering celebrity fragrance, introduced in the early 1920s, eventually take on a life of its own, becoming a cultural monument celebrated by millions of devoted consumers? The Secret of Chanel Number 5 is Tilar J. Mazzeo s far-ranging and fascinating search beyond the stuff of legend to uncover the full story of Number 5 s creation, iconic status, and extraordinary success. Mazzeo goes back through time and deep into the life of Coco Chanel, the brilliant, controversial, and steel-willed businesswoman at the heart of the fragrance. She takes readers to the rose plantations and celebrated jasmine fields where the perfume begins and then to the laboratories and boardrooms where scent and sex are forever intertwined. And she travels to the heart of the Chanel empire: 31 Rue Cambon, Coco Chanel s flagship boutique, where six decades ago American GIs stormed the counters to possess the magical elixir that captured the luxury and romance of Paris for their girls back home. A blend of evocative history and thoughtful research, here is a glittering account of where art and sensuality mingle with dazzling entrepreneurship and desire: Chanel Number 5. Bookseller Inventory # AA89780061791031

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Book Description HarperCollins Publishers Inc, United States, 2011. Paperback. Book Condition: New. Reprint. 202 x 136 mm. Language: English . Brand New Book. With its rich golden hue, art deco-inspired bottle, and timeless, musky scent, Chanel Number 5 is the world s bestselling perfume. Reverently known among industry insiders as le monstre - the monster - it is arguably the most coveted consumer luxury product of the twentieth and twenty-first centuries. Yet how did this pioneering celebrity fragrance, introduced in the early 1920s, eventually take on a life of its own, becoming a cultural monument celebrated by millions of devoted consumers? The Secret of Chanel Number 5 is Tilar J. Mazzeo s far-ranging and fascinating search beyond the stuff of legend to uncover the full story of Number 5 s creation, iconic status, and extraordinary success. Mazzeo goes back through time and deep into the life of Coco Chanel, the brilliant, controversial, and steel-willed businesswoman at the heart of the fragrance. She takes readers to the rose plantations and celebrated jasmine fields where the perfume begins and then to the laboratories and boardrooms where scent and sex are forever intertwined. And she travels to the heart of the Chanel empire: 31 Rue Cambon, Coco Chanel s flagship boutique, where six decades ago American GIs stormed the counters to possess the magical elixir that captured the luxury and romance of Paris for their girls back home. A blend of evocative history and thoughtful research, here is a glittering account of where art and sensuality mingle with dazzling entrepreneurship and desire: Chanel Number 5. Bookseller Inventory # AA89780061791031

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Book Description HarperCollins Publishers Inc. Book Condition: New. 2011. Reprint. Paperback. Reverently known among fragrance industry insiders as "le monstre" - the monster - Chanel Number 5 is arguably the most coveted consumer luxury product of the twentieth and twenty-first centuries. This title uncovers the story of Number 5's creation, iconic status, and extraordinary success. Num Pages: 320 pages, Illustrations. BIC Classification: HBTB; JFCA; KNSX. Category: (G) General (US: Trade). Dimension: 203 x 142 x 20. Weight in Grams: 256. . . . . . Books ship from the US and Ireland. Bookseller Inventory # V9780061791031

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Book Description HarperCollins Publishers Inc. Paperback. Book Condition: new. BRAND NEW, The Secret of Chanel No. 5: The Intimate History of the World's Most Famous Perfume, Tilar J. Mazzeo, With its rich golden hue, art deco-inspired bottle, and timeless, musky scent, Chanel Number 5 is the world's bestselling perfume. Reverently known among industry insiders as "le monstre" - the monster - it is arguably the most coveted consumer luxury product of the twentieth and twenty-first centuries. Yet how did this pioneering celebrity fragrance, introduced in the early 1920s, eventually take on a life of its own, becoming a cultural monument celebrated by millions of devoted consumers? "The Secret of Chanel Number 5" is Tilar J. Mazzeo's far-ranging and fascinating search beyond the stuff of legend to uncover the full story of Number 5's creation, iconic status, and extraordinary success. Mazzeo goes back through time and deep into the life of Coco Chanel, the brilliant, controversial, and steel-willed businesswoman at the heart of the fragrance. She takes readers to the rose plantations and celebrated jasmine fields where the perfume begins and then to the laboratories and boardrooms where scent and sex are forever intertwined. And she travels to the heart of the Chanel empire: 31 Rue Cambon, Coco Chanel's flagship boutique, where six decades ago American GIs stormed the counters to possess the magical elixir that captured the luxury and romance of Paris for their girls back home. A blend of evocative history and thoughtful research, here is a glittering account of where art and sensuality mingle with dazzling entrepreneurship and desire: Chanel Number 5. Bookseller Inventory # B9780061791031

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