Strategic Technology Management

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9780070051379: Strategic Technology Management

This book discusses the three imperatives of strategic development: namely, the techniques for forecasting, planning, and implementing technological strategy. A series of case histories illustrate techniques and methods. The book clarifies the distinction between technology strategy and product strategy and shows their relationship.

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"Offers solid information..." -- New Equipment Digest, 9/93

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Betz, Frederick
Published by Mcgraw-Hill (Tx) (1993)
ISBN 10: 0070051372 ISBN 13: 9780070051379
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Betz, Frederick
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Published by Mcgraw-Hill (Tx) (1993)
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Betz, Frederick
Published by Mcgraw-Hill (Tx) (1993)
ISBN 10: 0070051372 ISBN 13: 9780070051379
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