Advertising Excellence (Mcgraw Hill Series in Marketing)

3.56 avg rating
( 16 ratings by GoodReads )
 
9780070068476: Advertising Excellence (Mcgraw Hill Series in Marketing)

This text blends the creativity of advertising with solid coverage of theory and real-world applications, covering topics such as : the foundations of advertising; audience analysis and buyer behaviour; art direction; print media; and intercultural advertising.

"synopsis" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Bovee, Courtland L., Thill, John V.
ISBN 10: 007006847X ISBN 13: 9780070068476
Used Quantity Available: 1
Seller
medimops
(Berlin, Germany)
Rating
[?]

Book Description Book Condition: good. 1678 Gramm. Bookseller Inventory # M0007006847X-G

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 3.90
Convert Currency

Add to Basket

Shipping: US$ 8.69
From Germany to U.S.A.
Destination, Rates & Speeds

2.

Bovee, Courtland L.; Thill, John V.
Published by Mcgraw-Hill College
ISBN 10: 007006847X ISBN 13: 9780070068476
Used Hardcover Quantity Available: 1
Seller
Sierra Nevada Books
(Reno, NV, U.S.A.)
Rating
[?]

Book Description Mcgraw-Hill College. Hardcover. Book Condition: Good. Book has some visible wear on the binding, cover, pages. Bookseller Inventory # G007006847XI3N00

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 12.76
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

3.

Bovee, Courtland L.; Thill, John V.
Published by Mcgraw-Hill College
ISBN 10: 007006847X ISBN 13: 9780070068476
Used Hardcover Quantity Available: 1
Seller
Free State Books
(Halethorpe, MD, U.S.A.)
Rating
[?]

Book Description Mcgraw-Hill College. Hardcover. Book Condition: Good. Book shows minor use. Cover and Binding have minimal wear, and the pages have only minimal creases. Bookseller Inventory # G007006847XI3N00

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 12.76
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

4.

Bovee, Courtland L.
Published by Mcgraw-Hill College (1994)
ISBN 10: 007006847X ISBN 13: 9780070068476
Used Hardcover Quantity Available: 1
Seller
Booked Again
(Summit, NJ, U.S.A.)
Rating
[?]

Book Description Mcgraw-Hill College, 1994. Hardcover. Book Condition: Good. Good condition, some are ex-library and can have markings. Bookseller Inventory # GD-003-X7-7920007

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 32.70
Convert Currency

Add to Basket

Shipping: US$ 10.00
Within U.S.A.
Destination, Rates & Speeds

5.

Bovee, Courtland L.
Published by Mcgraw-Hill College (1994)
ISBN 10: 007006847X ISBN 13: 9780070068476
Used Hardcover Quantity Available: 1
Seller
Booked Again
(Summit, NJ, U.S.A.)
Rating
[?]

Book Description Mcgraw-Hill College, 1994. Hardcover. Book Condition: Very Good. Very good. Bookseller Inventory # HH-003-X7-7920007

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 35.82
Convert Currency

Add to Basket

Shipping: US$ 10.00
Within U.S.A.
Destination, Rates & Speeds

6.

Bovee, Courtland L.; Thill, John V.
Published by Mcgraw-Hill College, USA (1994)
ISBN 10: 007006847X ISBN 13: 9780070068476
Used Hardcover Quantity Available: 1
Seller
RareNonFiction, IOBA
(Ladysmith, BC, Canada)
Rating
[?]

Book Description Mcgraw-Hill College, USA, 1994. Hardcover. Book Condition: Fine. International Edition. 007006847X Approximately 600 pages. Clean, bright and unmarked in glossy illustrated boards. Negligible wear. Excellent copy. Bookseller Inventory # 15704504

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 49.95
Convert Currency

Add to Basket

Shipping: FREE
From Canada to U.S.A.
Destination, Rates & Speeds

7.

BOVEE C. L., THILL J. V., DOVEL G. P., BURK WOOD M
Published by McGraw-Hill (1995)
ISBN 10: 007006847X ISBN 13: 9780070068476
Used Hardcover Quantity Available: 1
Seller
Le-Livre
(SABLONS, France)
Rating
[?]

Book Description McGraw-Hill, 1995. Couverture rigide. Book Condition: bon. In-4. RO60106298: 561 + env. 100 pages. Illustré de nombreux dessins et de nombreuses photos en couleur dans le texte. The foundations of advertising. The advertiser-agency partnership. The advertising environment. Audience analysis and buyer behavior. In-4 Relié. Bon état. Couv. convenable. Dos satisfaisant. Intérieur frais Classification Dewey : 420-Langue anglaise. Anglo-saxon. Bookseller Inventory # RO60106298

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 51.25
Convert Currency

Add to Basket

Shipping: US$ 16.30
From France to U.S.A.
Destination, Rates & Speeds

8.

Bovee, Courtland L.
Published by Mcgraw-Hill College (1994)
ISBN 10: 007006847X ISBN 13: 9780070068476
Used Hardcover Quantity Available: 1
Seller
Booked Again
(Summit, NJ, U.S.A.)
Rating
[?]

Book Description Mcgraw-Hill College, 1994. Hardcover. Book Condition: As New. Like new condition. Bookseller Inventory # XX-003-X7-7920007

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 59.91
Convert Currency

Add to Basket

Shipping: US$ 10.00
Within U.S.A.
Destination, Rates & Speeds

9.

Courtland L. Bovee
Published by Mcgraw-Hill College (1994)
ISBN 10: 007006847X ISBN 13: 9780070068476
Used Hardcover Quantity Available: 1
Seller
Books Express
(Portsmouth, NH, U.S.A.)
Rating
[?]

Book Description Mcgraw-Hill College, 1994. Hardcover. Book Condition: Used: Good. Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. May not contain Access Codes or Supplements. Buy with confidence, excellent customer service!. Bookseller Inventory # 007006847X

More Information About This Seller | Ask Bookseller a Question

Buy Used
US$ 96.71
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds