Business International's Guide to International Licensing: Building a Licensing Strategy for 14 Key Markets Around the World

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9780070093324: Business International's Guide to International Licensing: Building a Licensing Strategy for 14 Key Markets Around the World

This book provides country-by-country guidance on how to take advantage of licensing opportunities in 14 of the world's fastest growing markets, including Brazil, Venezuela, Mexico, Japan, China, Czechoslovakia and the CIS. It covers local laws regulating technology transfer, patents, copyright, trademark licensing, financial, political and economic conditions and taxes. There is also advice on negotiating, checklists on the licensing process, a list of companies successful in this area, and information on risks and opportunities.

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Ehrbar, Thomas J.
Published by Mcgraw-Hill (1992)
ISBN 10: 0070093326 ISBN 13: 9780070093324
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Ehrbar, Thomas J.
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Ehrbar, Thomas J.
Published by Mcgraw-Hill (1992)
ISBN 10: 0070093326 ISBN 13: 9780070093324
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