This text provides business people with practical answers and advice on coping with the entrepreneurial crises, problems and obstacles that they face while starting and growing their businesses - from launching new ventures, financing start-ups and marketing products and services, to protecting intellectual property, developing growth strategies and finding dependable resources. Each chapter pinpoints habitual small business trouble spots, then shares suggestions, strategies and resources for swiftly overcoming them. Actual case examples of what happened to real-life entrepreneurs, and why, are followed by a "Pitfalls to Avoid" section, which summarizes key lessons to be learned from the topic.
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Book Description Mcgraw-Hill, 1994. Paperback. Book Condition: New. book. Bookseller Inventory # 0070508313
Book Description The McGraw-Hill Company. Book Condition: New. pp. 284. Bookseller Inventory # 5777670
Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800705083161.0
Book Description Mcgraw-Hill, 1994. Paperback. Book Condition: New. New item. Bookseller Inventory # QX-003-31-0844000