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Product Management 4th Edition (Mcgraw Hill Series in Marketing) - Softcover

Donald R. Lehmann; Russell S Winer

 
9780070603486: Product Management 4th Edition (Mcgraw Hill Series in Marketing)
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ISBN 10: 0070603480 ISBN 13: 9780070603486
Publisher: MC GRAW HILL INDIA, 2004
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  • PublisherMC GRAW HILL INDIA
  • Publication date2004
  • ISBN 10 0070603480
  • ISBN 13 9780070603486
  • BindingPaperback
  • Edition number4
  • Number of pages512
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