Small Business Management Fundamentals

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9780070612211: Small Business Management Fundamentals

This straightforward guide to establishing, managing, and owning a small business has been thoroughly updated, revised and redesigned while preserving the readability and practical flavour that distinguished past editions. Based on field-tested, proven techniques successfully used by real-world entrepreneurs, all essential small business management concepts are covered in a highly readable, practically-oriented presentation, and discussed in terms of how they can add to the small business operator's chances for success. New pedagogical features include a continuing (chapter-by-chapter) exercise called "Developing A Business Plan", new case studies, many of which are computer integrated, and lively real-world vignettes opening each chapter. New chapters on ethics and social responsibility, the development of the business plan, and operations management have been added. Also available - Instructor's resource kit (ISBN 0-07-911459-8) and video series (ISBN 0-07-911517-9)

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Dan Steinhoff
Published by McGraw-Hill Companies (1993)
ISBN 10: 0070612218 ISBN 13: 9780070612211
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Dan Steinhoff
Published by McGraw-Hill Companies (1993)
ISBN 10: 0070612218 ISBN 13: 9780070612211
New Paperback Quantity Available: 1
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Irish Booksellers
(Rumford, ME, U.S.A.)
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