Marketing For Hospitality And Tourism Services

 
9780070670570: Marketing For Hospitality And Tourism Services

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Kumar
Published by Mc Graw Hill India (2010)
ISBN 10: 0070670579 ISBN 13: 9780070670570
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Book Description Mc Graw Hill India, 2010. Soft cover. Book Condition: New. International Edition. Territorial restriction maybe printed on the book. This is an Int'l edition, ISBN and cover may differ from US edition, Contents same as US edition. International Edition. Bookseller Inventory # 380245

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Book Description Book Condition: New. Brand New Book In Mint condition. Shipping with Trackable Method. No APO/FPO Addresses Please. Bookseller Inventory # 9780070670570NHS

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Prasanna Kumar
Published by McGraw Hill Education (2010)
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Book Description McGraw Hill Education, 2010. Softcover. Book Condition: New. First edition. The book Marketing of Hospitality and Tourism Services is an effort in this context to provide the students of Hotel Management a one-stop reference for the hospitality and tourism services marketing. While compiling this book, an attempt has been made to cover the syllabuses of most of the Indian universities and institutes of hotel management under NCHMCT. Table of contents Preface Acknowledgements List of Tables List of Figures 1. Introduction to Marketing 2. Introduction to Hospitality Services Marketing 3. Hospitality Marketing Mix 4. Product/Service Mix 5. Price Mix 6. Promotion Mix 7. Place Mix 8. People Mix 9. Process Mix 10. Physical Evidence Mix 11. Market Segmentation 12. Marketing Research 13. Consumer Behavior in Hotel Industry 14. Marketing Environment 15. Tourism Marketing Glossary References Index Printed Pages: 368. Bookseller Inventory # 21246

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Book Description Mc Graw Hill India. Book Condition: New. This is an Int'l Edition. Please note: We do not ship to PO Boxes, please provide us with your complete delivery address. Bookseller Inventory # SAE12JUL-8728

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Book Description McGraw Hill Education, 2010. Softcover. Book Condition: New. First edition. The book Marketing of Hospitality and Tourism Services is an effort in this context to provide the students of Hotel Management a one-stop reference for the hospitality and tourism services marketing. While compiling this book, an attempt has been made to cover the syllabuses of most of the Indian universities and institutes of hotel management under NCHMCT. Table of contents Preface Acknowledgements List of Tables List of Figures 1. Introduction to Marketing 2. Introduction to Hospitality Services Marketing 3. Hospitality Marketing Mix 4. Product/Service Mix 5. Price Mix 6. Promotion Mix 7. Place Mix 8. People Mix 9. Process Mix 10. Physical Evidence Mix 11. Market Segmentation 12. Marketing Research 13. Consumer Behavior in Hotel Industry 14. Marketing Environment 15. Tourism Marketing Glossary References Index Printed Pages: 368. Bookseller Inventory # 21246

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Book Description Mc Graw Hill India. PAPERBACK. Book Condition: New. 0070670579 Brand New International Edition. SoftCover. Same Contents as US Editions. ISBN and Cover might be different in some cases. Please allow 4-14 Business days to arrive. Bookseller Inventory # AG-INTL-70670579

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Book Description Mc Graw Hill India. PAPERBACK. Book Condition: New. 0070670579. Bookseller Inventory # AD-A-9780070670570

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Book Description Softcover. Book Condition: New. 1st edition. Brand NEW, Paperback International Edition. Black & White or color, Cover and ISBN are same as ISBN stated with similar contents as US editions. Standard delivery takes 3-6 business days by USPS/UPS/Fedex with tracking number. Choose expedited shipping for superfast delivery 2-4 business days. We also ship to PO Box addresses. International Edition Textbooks may bear a label ÔNot for sale in the U.S. or CanadaÕ etc. printed only to discourage U.S. students from obtaining an affordable copy. Legal to use despite any disclaimer on cover as per US court. No access code or CD included unless specified. In some instances, the international textbooks may have different exercises at the end of the chapters. Printed in English. 100% Customer satisfaction guaranteed! Please feel free to contact us for any queries. Bookseller Inventory # LBDIN51432268

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Book Description Softcover. Book Condition: New. 1st edition. Brand NEW, Paperback International Edition. Black & White or color, Cover and ISBN may be different but similar contents as US editions. Standard delivery takes 3-6 business days by USPS/UPS/Fedex with tracking number. Choose expedited shipping for superfast delivery 2-4 business days. We do not ship to PO Box addresses. International Edition Textbooks may bear a label Not for sale in the U.S. or Canada etc. printed only to discourage U.S. students from obtaining an affordable copy. Legal to use despite any disclaimer on cover as per US court. No access code or CD included unless specified. In some instances, the international textbooks may have different exercises at the end of the chapters. Printed in English. 100% Customer satisfaction guaranteed! Please feel free to contact us for any queries. Bookseller Inventory # LBDUS61432268

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Book Description Softcover. Book Condition: Brand New. .. Black & White or color International Edition. ISBN and front cover may be different, but contents are same as the US edition. Book printed in English. Territorial restrictions may be printed on the book. GET IT FAST within 3-5 business days by DHL/FedEx/Aramex and tracking number will be uploaded into your order page within 24-48 hours. Kindly provide day time phone number in order to ensure smooth delivery. No shipping to PO BOX, APO, FPO addresses. 100% Customer satisfaction guaranteed!. . Bookseller Inventory # UBS04960

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