Advertising Charles B. Wang Techno Vision

ISBN 13: 9780070681552

Techno Vision

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9780070681552: Techno Vision

Discusses why CEOs need to have complete knowledge of their information technology departments

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About the Author:

Charles B. Wang is chairman and CEO of Computer Associates International, Inc.

From Booklist:

Not so long ago, it was considered a mark of status to be called a "techno dolt." These days, with kids more computer literate than many business executives and with the often-dreaded information superhighway well under construction, a comprehensive understanding of how high tech and business interrelate is mandatory. And Wang, former CEO of a software company, tries his best to articulate why and how CEOs need to be on intimate terms with their CIOs. Much of his philosophizing concerns Americans' resistance to change and the resulting "disconnect," or inability to tie information technology into the very foundations of the business. The first two thirds of the book deals with the benefits of computers and how to integrate them; the last part consists of a streamlined vocabulary and discusses the implications of such terms as network computing and application development for the corporate U.S. Unfortunately, the author's jumpy narrative and dry tone inhibit readability, and the liberal references to his consulting firm can be jarring. A great premise and promise--if readers can wade through the delivery. Barbara Jacobs

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