An ideal book for the students pursuing specialised courses in retailing. Also, a good source of reference for professionals This book is aimed at presenting a complete picture in terms of how the 'Visual Merchandising' (VM) function is performed in the retailing industry. Written in the Indian context, it emphasies on the point that VM is more than just a 'creative' or 'display' job. Rather, it is an important tool in the science of retailing. FEATURE HIGHLIGHTS Discussion on 'display methods' Case studies on 'window display' Discussion on Indian display standards Quality management in VM Standard Operating Procedures (SOP) Display resource guide for the benefit of readers
"synopsis" may belong to another edition of this title.
SWATI BHALLA A post graduate in Fashion Communication from NIFT (National Institute of Fashion Technology, New Delhi), Swati has graduated in B.Com (H) in Financial Management and Tax Planning. She has been in the retail industry for quite some time now and understands the importance of Visual Merchandising in the retail environment. Her exposure to industry leaders like Pantaloon, Shoppers’ Stop, Rohit Bal, Uni Style Image and Big Jo’s shows in her elaborate training manuals and material used to guide and train the shop floor staff and management team of her clients. She also consults and advices showrooms and malls all over India. She also teaches Visual Merchandising at the National Institute of Fashion Technology, New Delhi under Fashion Communication (UG), Fashion Management Studies and Space Design (PG) course, at IILM Institute of Higher Education, Gurgaon under Retail (PG) course, at Institute of Apparel Management under the Fashion Retail Management (PG) course and at Pearl Academy of Fashion, New Delhi under FRMM (UG), FRM (PG) and Experience Design (PG) Course. Apart from being a guest faculty at all the above institutes, she has also been a guest lecturer at P7 Sinhgad Institute of Management, Pune. She can be reached at firstname.lastname@example.org. ANURAAG S Anuraag is an MBA in Sales & Marketing from IIMM-Indian Institute of Modern Management, Pune (now known as BIMM). He graduated in B.Com from Rajasthan University and has a diploma in Multimedia and Fashion Designing from JD Institute of Fashion Technology, Jaipur. He has over 15 years of rich experience in Design, Retail, Visual Merchandising and Store Design and has worked with retail leaders like Shoppers’ Stop Ltd., Pantaloons Retail India Limited, Landmark Group Dubai, UAE, at corporate levels. He started his career as a caricaturist and moved to Jet Airways where he went through Delivering Customer Service Excellence and Basic Customer Service Procedure Training courses.He has conducted many workshops for middle and senior management on Visual Merchandising and Developing Creativity at Shoppers’ Stop Ltd., Mumbai, Landmark Group, Dubai, National Institute of Fashion Technology, New Delhi, SISI-Small Industries Service Institute, Ministry of Small Scale Industries, Government of India, Jaipur, Future Group (Pantaloon Retail India Ltd.), Gurgaon. He has also been teaching Visual Merchandising at ARCH Institute of Fashion and Design, Jaipur and has been guest lecturer for National Institute of Fashion Technology, Delhi, Pearl Academy of Fashion, Delhi, Institute of Apparel Management, Gurgaon, Sinhgad Institute of Management, Pune, Deepshikha Institute of Fashion Technology, Jaipur and National Institute of Fashion Design, Jaipur. He recently won the merit award for Best Visual Merchandising for Axiom Telecom at In-Store Asia, VHRD Design Awards 2009 held at Bangaluru on 17th July, 2009. He can be reached at email@example.com.
"About this title" may belong to another edition of this title.
Book Description Paperback. Book Condition: New. This is an International Edition Brand New Paperback Same Title Author and Edition as listed. ISBN and Cover design differs. Similar Contents as U.S Edition. Standard Delivery within 6-14 business days ACROSS THE GLOBE. We can ship to PO Box address in US. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" or "For sale in Asia only" or similar restrictions- printed only to discourage students from obtaining an affordable copy. US Court has asserted your right to buy and use International edition. Access code/CD may not provided with these editions. We may ship the books from multiple warehouses across the globe including Asia depending upon the availability of inventory. Printed in English. Customer satisfaction guaranteed. Bookseller Inventory # US9780070682054
Book Description Paperback. Book Condition: New. Softcover Book, Condition: New. 1st Edition. [Please Read Carefully Before Buying], This Is An International Edition. Printed In Black and White. 284 Pages, Book Cover And ISBN No May Be Different From US Edition. Restricted Sales Disclaimer Wordings Not For Sales In USA And Canada May Be Printed On The Cover Of The Book. Standard Shipping 7-14 Business Days. Expedited Shiping 4-8 Business Days. ***WE DO NOT ENTERTAIN BULK ORDERS.*** The Books May Be Ship From Overseas For Inventory Purpose. Bookseller Inventory # 731916
Book Description Softcover. Book Condition: New. 1st edition. Brand New; Paperback; Black & White or Color International Edition. ISBN and Cover page may differ but similar contents as US edition. GET IT FAST in 3-5 business days by DHL/FEDEX with tracking number. Books printed in English. No shipping to PO Box/APO/FPO address. In some instances, the international textbooks may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code or CD is not provided with these editions, unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Bookseller Inventory # INAB1425088
Book Description Book Condition: Brand New. New. SoftCover International edition. Different ISBN and Cover image but contents are same as US edition. Customer Satisfaction guaranteed!!. Bookseller Inventory # SHUB12246
Book Description Book Condition: New. New. International edition. Perfect condition. Ship by express service to USA, Canada, Australia, France, Italy, UK, Germany and Netherland. Customer satisfaction our priority. Bookseller Inventory # ABE-FEB-12224
Book Description Book Condition: Brand New. New, SoftCover International edition. Different ISBN and Cover image but contents are same as US edition. Excellent Customer Service. Bookseller Inventory # ABEUSA-12224
Book Description Tata McGraw Hill Education Private Limited, 2009. Paperback. Book Condition: New. book. Bookseller Inventory # 0070682054