For prospective small business people and potential entrepreneurs who dream about being self-employed, Building a Dream is the self-help workbook and guide to realistically assessing your potential for success. Building a Dream covers a range of topics that will increase your understanding of what it takes to succeed in an entrepreneurial career.
Building a Dream provides practical, user-friendly advice along with a step-by-step approach to assessing personal and business potential along with practical outlines, checklists, screening devices, and lists of resources of financial organizations and government publications and contacts. It also includes unique tear-out worksheets that can be copied so readers can prepare many different business plans. Walter Good's immense experience in strategic market planning will help turn your dream of being your own boss into reality.
"synopsis" may belong to another edition of this title.
Make Your Dream a Reality.
If you dream about starting your business and leaving your boss behind, Building a Dream is the self-help workbook and guide to realistically assess your potential for success. It covers a range of topics that will increase your understanding of what it takes to be a successful entrepreneur:
evaluate your potential
explore new business ideas
start or buy a business
consider a franchise
organize your business
protect your idea
develop you business "game plan"
Building a Dream takes a step-by-step approach to assessing your personal and business potential along with practical outlines, checklists, screening devices, and other resources you can turn to for additional information. It also includes unique tear-out worksheets that you can copy and use to prepare a number of different business plans.About the Author:
Professor Walter S. Good is head of the Department of Marketing at the University of Manitoba, and a graduate of the University of Toronto and Michigan State University. His primary interests are strategic market planning, entrepreneurship, and small-business management.
"About this title" may belong to another edition of this title.
Book Description MCGraw-Hill, 2000. Softcover, Light Wear, Book Condition: Very Good/. Fourth Edition, 11" x 8". A Canadian guide to Starting your own business, Bookseller Inventory # 002264
Book Description Britnell Book Wholesalers. Paperback. Book Condition: Good. Light shelf wear and minimal interior marks. Bookseller Inventory # G0070862710I3N00
Book Description Britnell Book Wholesalers, 1999. Book Condition: Very Good. 4th. N/A. Ships from the UK. Former Library book. Great condition for a used book! Minimal wear. Bookseller Inventory # GRP88834117