Posicionamiento: El Concepto Que Ha Revolucionado LA Comunicacion Publicitaria Y LA Mercadotecnia (Positioning : the Battle for Your Mind)

 
9780071040273: Posicionamiento: El Concepto Que Ha Revolucionado LA Comunicacion Publicitaria Y LA Mercadotecnia (Positioning : the Battle for Your Mind)
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Ries, Al; Trout, Jack
ISBN 10: 0071040277 ISBN 13: 9780071040273
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