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This book continues to set the standard by which other Social Psychology texts are judged. The author's engaging writing style and unique, intimate voice make the text both compelling and readable, without being overly simplistic. The organization logically moves the student through the study of how people think, influence, and relate, including an appropriate balance of basic research and applied material for the course. This edition includes a greater emphasis on social psychology's applications to both work and in life, and uses video clips and vignettes to emphasize the relevance of social psychology research. The latest edition also marks the introduction of the Social Connection video series, which follows Myers' organization and brings classic research to life.
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David Myers is the John Dirk Werkman Professor of Psychology at Hope College where he has taught for the past 30 years. David Myers' love of teaching psychology has been rewarded by students on many occasions with numerous "Outstanding Professor" awards. An award-winning researcher, Dr. Myers received the Gordon Allport Prize from Division 9 of the American Psychological Association for his work on group polarization. His scientific articles have appeared in more than two dozen journals, including Science, American Scientist, Psychological Bulletin, and Psychological Science. He has served his discipline as consulting editor to the Journal of Experimental Social Psychology and the Journal of Personality and Social Psychology.
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Book Description McGraw-Hill Education (ISE Editions), 2004. Condition: New. book. Seller Inventory # M0071111700