Jeffrey F. Rayport E-Commerce

ISBN 13: 9780071189453

E-Commerce

3.71 avg rating
( 35 ratings by GoodReads )
 
9780071189453: E-Commerce

'Rayport and Jaworski have defined the 'space'. "E-Commerce" is a primary weapon in the e-business frontier. Do not let your competitors read this book - buy every copy!' - Jeff Taylor, Founder and CEO, Monster.com. 'Finally someone has put it all together! These leading thinkers have put in one place a brilliant and comprehensive framework for thinking through, planning, teaching and managing e-Business. And - beyond that - this book is a portal to a stream of the most complete set of online, video, and other resources for e-Business learning to date. Great insights. Powerful tools' - Ralph Oliva, Executive Director of the Institute for the Study of Business Markets and Professor of Marketing, Pennsylvania State University.'"E-Commerce is the first textbook to show how firms gain competitive advantage in the New Economy. The authors introduce a number of new and innovative concepts, frameworks, and tools that benefit both students and managers. This book is destined to become the standard New Economy text in leading MBA programs' - John Quelch, Dean, London Business School.'This is a wonderfully designed pedagogical device. The chapters build foundationally, so as to empower the student to deal with unique New Economy concepts, like the DCF approach to valuation etc., towards the end. The chapters are filled with case vignettes, viewpoints, and thought bytes that draws the self-selected reader in, and engages them in a sophisticated debate regarding the Internet economy. The highlight of the book, for me, was the way linkages were provided to existing management concepts. Thus the reader is not left wondering what the connection to the old paradigm is, in fact the reader gets a working dose of those ideas in the book chapters. This makes the book a stand-alone, comprehensive text with a cutting-edge tone and content' - Kastori Rangan, Eliot I. Snider and Family Professor of Business Administration Harvard Business School.

"synopsis" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

International Edition
International Edition

1.

Jeffrey F. Rayport
Published by McGraw-Hill (2000)
ISBN 10: 0071189459 ISBN 13: 9780071189453
New Softcover Quantity Available: 20
International Edition
Seller
United College Bookstore (UCB) / KUL6632
(Springfield Gardens, NY, U.S.A.)
Rating
[?]

Book Description McGraw-Hill, 2000. Book Condition: Brand New. International Edition. Softcover. This is a Brand New Textbook Wrapped MINT in the plastic. Ship from Multiple Locations, including Malaysia, Singapore, and Thailand. Shipping should take from 3-4 business days within US, Canada, UK, and other EU countries, 2-3 business days within Australia, Japan, and Singapore; for faster processing time, please choose to ship with Expedite. Thank you for looking![9459MG E-Commerce]. Bookseller Inventory # 007118945900254

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 39.57
Convert Currency

Add to Basket

Shipping: US$ 10.00
Within U.S.A.
Destination, Rates & Speeds

2.

Jeffrey F. Rayport
Published by McGraw-Hill/ Higher Education, (2001)
ISBN 10: 0071189459 ISBN 13: 9780071189453
New Paperback Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description McGraw-Hill/ Higher Education, 2001. Paperback. Book Condition: New. International student ed. Bookseller Inventory # DADAX0071189459

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 45.59
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

3.

Jeffrey F. Rayport
Published by McGraw-Hill (2000)
ISBN 10: 0071189459 ISBN 13: 9780071189453
New Softcover Quantity Available: 20
International Edition
Seller
CollegebookDirect Australia
(Melbourne, VIC, Australia)
Rating
[?]

Book Description McGraw-Hill, 2000. Book Condition: Brand New. International Edition. Softcover. This is a Brand New Textbook Wrapped MINT in the plastic. Ship from Multiple Locations, including Malaysia, Singapore, and Thailand. Shipping should take from 3-4 business days within US, Canada, UK, and other EU countries, 2-3 business days within Australia, Japan, and Singapore; for faster processing time, please choose to ship with Expedite. Thank you for looking![9459MG E-Commerce]. Bookseller Inventory # 007118945900254

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 50.91
Convert Currency

Add to Basket

Shipping: US$ 2.10
From Australia to U.S.A.
Destination, Rates & Speeds

4.

Jeffrey F. Rayport
Published by McGraw-Hill/ Higher Education, (2001)
ISBN 10: 0071189459 ISBN 13: 9780071189453
New Paperback Quantity Available: 1
Seller
Booked Again
(Summit, NJ, U.S.A.)
Rating
[?]

Book Description McGraw-Hill/ Higher Education, 2001. Paperback. Book Condition: New. New item. Bookseller Inventory # QX-003-95-7886007

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 74.69
Convert Currency

Add to Basket

Shipping: US$ 10.00
Within U.S.A.
Destination, Rates & Speeds