This best-selling textbook puts students alongside working journalists as they gather information and prepare their news and feature stories. As Mel Mencher says in his preface, Learning to report accurately and to write precisely and vigorously are no simple tasks." But Mencher's clear explanations and his vivid illustrations of the principles of journalism provide students with the the foundation to for high-level performance. Each copy of the textbook is accompanied by a free CD-ROM, "Brush Up: A Quick Guide to Basic Writing and Math Skills." This self-teaching, interactive CD-ROM is designed for journalism students and frees the instructor to concentrate on the subject matter of journalism.
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Melvin Mencher is an experienced journalist who became a journalism instructor. He was a Nieman Fellow at Harvard, has written extensively for many publications and taught at the Graduate School of Journalism at Columbia University for 28 years.
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