Corporate Information Strategy and Management: Text and Cases (Asia Higher Education Business & Economics Management Information Systems)

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9780071263191: Corporate Information Strategy and Management: Text and Cases (Asia Higher Education Business & Economics Management Information Systems)

"Corporate Information Strategy and Management: Text and Cases 8/e" by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author's objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today's challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

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About the Author:

The Henry R Byers Professor of Business Administration at Harvard Business School, teaching courses in entrepreneurial management and business policy and strategy. Associate professor at Harvard Business School and chairs an executive program for CIOs. He is the author of numerous articles and four books on information technology management.

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Book Description McGraw-Hill Education - Europe, United States, 2011. Paperback. Book Condition: New. 8th International edition. 230 x 186 mm. Language: English . Brand New Book. Corporate Information Strategy and Management: Text and Cases 8/e by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author s objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today s challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology. Bookseller Inventory # AAZ9780071263191

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Book Description McGraw-Hill Education - Europe. Paperback. Book Condition: new. BRAND NEW, Corporate Information Strategy and Management: Text and Cases (8th International edition), Lynda M. Applegate, Robert D. Austin, Deborah L. Soule, "Corporate Information Strategy and Management: Text and Cases 8/e" by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author's objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today's challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology. Bookseller Inventory # B9780071263191

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Book Description McGraw-Hill Education - Europe, 2009. Book Condition: New. 2009. 8th. Paperback. Suitable for students and managers who desire an overview of contemporary information systems technology management, this title examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. Num Pages: 513 pages, Illustrations, maps. BIC Classification: KJQ. Category: (G) General (US: Trade). Dimension: 234 x 186 x 17. Weight in Grams: 922. . . . . . . Bookseller Inventory # V9780071263191

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