"Strategic Management: Creating Competitive Advantage, 4th Edition", by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneurship, knowledge management, and intellectual assets. This text's accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.
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Book Description McGraw-Hill Higher Education. PAPERBACK. Book Condition: New. 0071287833 Brand new book. International Edition. Ship from multiple locations. 3-5 business days Express Delivery to USA/UK/Europe/Asia/Worldwide. Tracking number will be provided. Satisfaction guaranteed. Bookseller Inventory # SKU002520
Book Description McGraw-Hill Higher Education, 2007. Paperback. Book Condition: New. Bookseller Inventory # DADAX0071287833
Book Description McGraw-Hill Higher Education, 2007. Paperback. Book Condition: New. book. Bookseller Inventory # 0071287833