Business-driven Information Systems - Softcover

Paige Baltzan

3.3

115 ratings by Goodreads

9780071314565: Business-driven Information Systems

Softcover

ISBN 10: 0071314563 ISBN 13: 9780071314565

Publisher: Mcgraw Hill Higher Education, 2011

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"Business Driven Information Systems" story: "Business Driven Information Systems" discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This text provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, finance, human resources, accounting, or virtually any other business discipline. "Business Driven Information Systems" is designed to give students the ability to understand how information technology can be a point of strength for an organization.

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About the Author:

Paige Baltzan, of the University of Denver.

Amy Phillips is a professor in the Department of Information Technology and Electronic Commerce in the Daniels College of Business at the University of Denver.

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