Entrepreneurial Small Business

 
9780071332620: Entrepreneurial Small Business

The book focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. Katz and Green recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com and the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start.

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Book Description Softcover. Book Condition: New. 2nd edition. Brand New; Paperback; Black & White Edition. GET IT FAST in 3-5 business days by DHL/FEDEX with tracking number. Books printed in English. No shipping to PO Box/APO/FPO address. In some instances, the international textbooks may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code or CD is not provided with these editions, unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Bookseller Inventory # INABINIS1448078

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Book Description McGraw Hill Education, 2011. Softcover. Book Condition: New. 2nd edition. Entrepreneurial Small Business provides students with a clear vision of small business as it really is today. It focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. TABLE OF CONTENTS: Part One: Entrepreneurs, Ideas and Plans: The Basis of Small Business Chapter 1 Small Business: Its Opportunities and Rewards Chapter 2 Small Business Ethics: A Key to Long-Term Success Chapter 3 Small Business Entrepreneurs: Characteristics and Competencies Chapter 4 Small Business Ideas: Creativity, Opportunity, and Feasibility Appendix: A Sample Feasibility Study: Pet Elan Chapter 5 Small Business Entry: Paths to Part-Time Entrepreneurship Chapter 6 Small Business Entry: Paths to Full-Time Entrepreneurship Chapter 7 Small Business Strategies: Imitation with a Twist Appendix: 5 Steps to an Industry Analysis: Retail Shoe Store Chapter 8 Business Plans: Seeing Audiences and Your Business Clearly Appendix: Example Cover Letter and Resume Part 2 Marketing in the Small Business Chapter 9 Small Business Marketing: Product and Pricing Strategies Chapter 10 Small Business Promotion: Capturing the Eyes of Your Market Chapter 11 Small Business Distribution and Location Chapter 12 Marketing Plans: Saying How You?ll Get Sales Appendix: A Marketing Plan: PizzMo Part 3 Cash, Accounting, and Finance in the Small Business Chapter 13 Small Business Accounting: Projecting and Evaluating Performance Chapter 14 Cash: Lifeblood of the Business Appendix: Completing a Bank Reconciliation Chapter 15 Small Business Finance: Using Equity, Debt, and Gifts Chapter 16 Assets: Inventory and Operations Management Chapter 17 Small Business Protection: Risk Management and Insurance Appendix: Economic Order Quantity Appendix: Time Value of Money and Discounted Cash Flow Analysis Part 4 Management and Organization in the Small Business Chapter 18 Legal Issues: Recognizing Your Small Business Needs Chapter 19 Human Resource Management: Small Business Considerations Chapter 20 Achieving Success in the Small Business Cases 1 Brothers Going Separate Ways or Not? 2 G & R Garden Center: Lawn Care Services Division 3 Real Estate Millionaires of Memphis 4 Big Business in a Small Rural City 5 The Ambitious College Kid Who Just Can?t Wait 6 The Grande General Store, Est. 1948 ? It?s Time to Sell 7 The Computer Guru: A One-Man Show or an Empire? 8 The Old Timer?s Woodstove Shop 9 The House of Wine ? Grand Opening 10 Saunders and Company, Inc., An International Entrepreneurial Enterprise 11 S & Z East Coast Importers 12 The Wallingford Bowling Center 13 Parker Mountain Products, Inc. 14 Nate Mower & Son, Residential Plumber(s) 15 The Landlords: Investments in Commercial Real Estate 16 Richard Harris and Harris Homes 17 The House of Wine (revisited) 18 Eli Associates: Professional Writers, Speakers, Consultants 19 Wayne Manor Comix 20 The Daughter of the Immigrant Printed Pages: 848. Bookseller Inventory # 70156

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Book Description Mc Graw Hill, 2011. Softcover. Book Condition: Brand New. .. Black & White or color International Edition. ISBN and front cover may be different, but contents are same as the US edition. Book printed in English. GET IT FAST within 3-5 business days by DHL/FedEx/Aramex and tracking number will be uploaded into your order page within 24-48 hours. Territorial restrictions may be printed on the book. No shipping to PO BOX, APO, FPO addresses. Kindly provide day time phone number in order to ensure smooth delivery. 100% Customer satisfaction guaranteed!. . Bookseller Inventory # BD002422

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Book Description McGraw Hill Education, 2011. Softcover. Book Condition: New. 2nd edition. Entrepreneurial Small Business provides students with a clear vision of small business as it really is today. It focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. TABLE OF CONTENTS: Part One: Entrepreneurs, Ideas and Plans: The Basis of Small Business Chapter 1 Small Business: Its Opportunities and Rewards Chapter 2 Small Business Ethics: A Key to Long-Term Success Chapter 3 Small Business Entrepreneurs: Characteristics and Competencies Chapter 4 Small Business Ideas: Creativity, Opportunity, and Feasibility Appendix: A Sample Feasibility Study: Pet Elan Chapter 5 Small Business Entry: Paths to Part-Time Entrepreneurship Chapter 6 Small Business Entry: Paths to Full-Time Entrepreneurship Chapter 7 Small Business Strategies: Imitation with a Twist Appendix: 5 Steps to an Industry Analysis: Retail Shoe Store Chapter 8 Business Plans: Seeing Audiences and Your Business Clearly Appendix: Example Cover Letter and Resume Part 2 Marketing in the Small Business Chapter 9 Small Business Marketing: Product and Pricing Strategies Chapter 10 Small Business Promotion: Capturing the Eyes of Your Market Chapter 11 Small Business Distribution and Location Chapter 12 Marketing Plans: Saying How You?ll Get Sales Appendix: A Marketing Plan: PizzMo Part 3 Cash, Accounting, and Finance in the Small Business Chapter 13 Small Business Accounting: Projecting and Evaluating Performance Chapter 14 Cash: Lifeblood of the Business Appendix: Completing a Bank Reconciliation Chapter 15 Small Business Finance: Using Equity, Debt, and Gifts Chapter 16 Assets: Inventory and Operations Management Chapter 17 Small Business Protection: Risk Management and Insurance Appendix: Economic Order Quantity Appendix: Time Value of Money and Discounted Cash Flow Analysis Part 4 Management and Organization in the Small Business Chapter 18 Legal Issues: Recognizing Your Small Business Needs Chapter 19 Human Resource Management: Small Business Considerations Chapter 20 Achieving Success in the Small Business Cases 1 Brothers Going Separate Ways or Not? 2 G & R Garden Center: Lawn Care Services Division 3 Real Estate Millionaires of Memphis 4 Big Business in a Small Rural City 5 The Ambitious College Kid Who Just Can?t Wait 6 The Grande General Store, Est. 1948 ? It?s Time to Sell 7 The Computer Guru: A One-Man Show or an Empire? 8 The Old Timer?s Woodstove Shop 9 The House of Wine ? Grand Opening 10 Saunders and Company, Inc., An International Entrepreneurial Enterprise 11 S & Z East Coast Importers 12 The Wallingford Bowling Center 13 Parker Mountain Products, Inc. 14 Nate Mower & Son, Residential Plumber(s) 15 The Landlords: Investments in Commercial Real Estate 16 Richard Harris and Harris Homes 17 The House of Wine (revisited) 18 Eli Associates: Professional Writers, Speakers, Consultants 19 Wayne Manor Comix 20 The Daughter of the Immigrant Printed Pages: 848. Bookseller Inventory # 70156

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Book Description Mc Graw Hill India. Book Condition: New. 0071332626 This is an International Edition. Brand New, Paperback, Delivery within 6-14 business days, Similar Contents as U.S Edition, printed in Black & White. Choose Expedited shipping for delivery within 3-8 business days. We do not ship to PO Box, APO , FPO Address. In some instances, subjects such as Management, Accounting, Finance may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code/CD is not provided with these editions , unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Bookseller Inventory # SI9780071332620

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Book Description Paperback. Book Condition: New. This is an International Edition Brand New Paperback Same Title Author and Edition as listed. Standard Delivery within 6-14 business days ACROSS THE GLOBE. We can ship to PO Box address in US. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" or "For sale in Asia only" or similar restrictions- printed only to discourage students from obtaining an affordable copy. US Court has asserted your right to buy and use International edition. Access code/CD may not provided with these editions. We may ship the books from multiple warehouses across the globe including Asia depending upon the availability of inventory. Printed in English. Customer satisfaction guaranteed. Bookseller Inventory # I_9780071332620

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