The McGraw-Hill Guide to Starting Your Own Business : A Step-By-Step Blueprint for the First-Time Entrepreneur

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9780071410120: The McGraw-Hill Guide to Starting Your Own Business : A Step-By-Step Blueprint for the First-Time Entrepreneur
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The bestselling first edition of The McGraw-Hill Guide to Starting Your Own Business sold more than 75,000 copies, and took the reader step-by-step through the entire process of starting a new venture. This completely revised second edition once again shows entrepreneurs the keys to determining the best business opportunities, creating a business plan, and formulating a winning marketing strategy. In addition, it now profiles alternative sources of funding from SBA loans to angel investors and provides valuable do's and don'ts from over one hundred entrepreneurs.

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From the Back Cover:

The nationwide bestseller, updated for beating the odds and achieving breakthrough success

Insightful tips from over 100 Entrepreneurs for Starting a Business--and Doing It Right!

Today's conditions are among the best in history for starting and building your own business, and The McGraw-Hill Guide to Starting Your Own Business is renowned for showing thousands of entrepreneurs how to do just that. Now let this hands-on book give you the market-tested knowledge and confidence you need to identify and evaluate new business opportunities, draw up a business plan, find the money to get your new venture off the ground, and take that first step toward true success--by launching a business that in your heart, you know will work!

Praise for the first edition of The McGraw-Hill Guide to Starting Your Own Business:

Featured selection by the Fortune Book Club, Money Book Club, BusinessWeek Book Club, Book-of-the-Month Club

"The strength of The McGraw-Hill Guide to Starting Your Own Business is that it delivers on its promise. It is indeed a step-by-step blueprint for the first-time entrepreneur."--Jeffrey L. Seglin, Editor, Inc.

"The McGraw-Hill Guide to Starting Your Own Business is . . . an indispensable reference for any first-time entrepreneur--and an invaluable advantage for every fledgling business."--Fortune Book Club

"A down-to-earth guide to business startup essentials."--Money Book Club

"A practical, information-packed guide: it's loaded with the know-how you need to go it alone."--Book-of-the-Month Club

About the Author:

Stephen C. Harper, Ph.D. is a professor of management at the University of North Carolina at Wilmington and president of management consulting firm Harper and Associates, Inc.

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Other Popular Editions of the Same Title

9780070266858: The McGraw-Hill Guide to Starting Your Own Business: A Step-By-Step Blueprint for the First-Time Entrepreneur

Featured Edition

ISBN 10:  0070266859 ISBN 13:  9780070266858
Publisher: McGraw-Hill, 1990
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9780070266872: The McGraw-Hill Guide to Starting Your Own Business: A Step-by-Step Blueprint for the First Time Entrepreneur

McGraw..., 1992
Softcover

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