Gene Zelazny Say It with Charts Workbook

ISBN 13: 9780071441629

Say It with Charts Workbook

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9780071441629: Say It with Charts Workbook
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Hands-on tips for powerful presentations in this all-new companion to the bestselling Say It with Charts

Through four editions, Gene Zelazny's classic how-to Say It with Charts has generated more than $1.5 million in revenues. Now, in the companion Say It with Charts Workbook, Zelazny shows you how to make even more of your visual communication skills, working "one-on-one" with you on how to masterfully use the latest techniques and tools to enliven every presentation.

More than just a rote listing of techniques, Say It with Charts Workbook features performance-improving strategies and suggestions that will help keep both you--and, even more important, the audience--comfortable and at ease.

Part refresher course, part workbook, part self-test, it arms you with:

  • Step-by-step instructions and guidelines

  • Performance-improving strategies and suggestions

  • Tactics for customizing graphics to specific audiences

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From the Back Cover:

A one-on-one visual presentation workbook, filled with proven techniques for grabbing every audience, every time

For nearly two decades, Gene Zelazny's Say It with Charts has given more than 100,000 professionals the knowledge they need to create visuals that capture audience attention. Now, in the companion Say It with Charts Workbook, Zelazny steps off the page to help professionals master the hands-on skills they need to make each presentation more compelling, convincing, and successful.

This first-of-its-kind workbook doesn't simply tell you how to create dramatic visuals. It presents you with visuals that have been used in real-world situations, then provides you with the opportunity to roll up your sleeves and make them better. Swap ideas and insights with master presenter Zelazny and discover his secrets of creating consistently powerful, persuasive presentations.

As results-focused as business itself, Say It with Charts Workbook will arm you with:

  • Tips for creating visuals that are easy-to-understand, thought-provoking, and dynamic
  • Audience-tested techniques for communicating information quickly and clearly
  • Imaginative suggestions for customizing your graphics to impact and influence specific audiences

About the Author:

Gene Zelazny is director of visual communications at McKinsey & Co., a position he has held for more than forty years. He is a popular lecturer at many of today’s top business schools, including Harvard, Columbia, INSEAD, Stanford, Sloan, Tuck, Wharton, and others.

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Zelazny, Gene
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