Confessions of Shameless Self-Promoters: Great Marketing Gurus Share Their Innovative, Proven, and Low-Cost Marketing Strategies to Maximize Your ... and Low-Cost Marketing Strategies to Maximize - Softcover

Allen, Debbie

Softcover

ISBN 10: 0071462023 ISBN 13: 9780071462020

Publisher: McGraw Hill, 2005

Synopsis

Breakthrough ideas that won’t break the bank―the super-selling secrets behind Chicken Soup and other success stories!

“To be leading edge, you must be shameless. This book will show you how.”
―Mark Victor Hansen, cocreator of the Chicken Soup for the Soul series

How did Mark Victor Hansen build his Chicken Soup series into a multimillion-dollar empire? How did Jim Cathcart grow a successful business out of The Acorn Principle? This practical handbook offers a wealth of low-cost, step-by-step strategies for Internet marketing, direct mail, networking, services, products, and much more. Filled with personal success stories and specific hands-on advice, it gives you all the tools you need to take your business to the next level of success.

About this title

From the Publisher:

"Confessions of Shameless Self Promoters" is definately the Self Promoters Bible! What an incredible gathering of creative marketing ideas! - Success Showcase Publishing

From the Author:

When a friend of mine first stated, "I'm a shameless self promoter," I laughed. Then I thought for a moment, and I realized that I'm a shameless self promoter, too. I had never thought of my marketing approach as being shameless before. I would have described myself more like the Energizer Bunny. I just keep on marketing and marketing and doing whatever it takes to make it happen. I had never thought of this as shameless, unless it's shameless to believe in something so much that you want to tell everyone you meet. I call it good marketing!

About this edition

• Publisher: McGraw Hill
• Publication date: 2005
• ISBN 10: 0071462023
• ISBN 13: 9780071462020
• Binding: Paperback
• Edition number: 1
• Number of pages: 240