Realty Blogging: Build Your Brand and Out-Smart Your Competition

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9780071478953: Realty Blogging: Build Your Brand and Out-Smart Your Competition

Unleash the power of blogging in your real estate business

Are you blogging for your real estate business? Realty Blogging shows you how to fully utilize this powerful, direct-communication marketing tool, giving you all the know-how you need to capture the interest and business of local homeowners, buyers, and sellers.

Drawing upon their extensive experience in blogging, real estate, and online marketing, authors Richard Nacht and Paul Chaney reveal how to:

  • Develop an effective Internet marketing strategy
  • Generate leads consistently at almost no cost
  • Define yourself as an expert in a particular area
  • Serve your market niche
  • Establish long-term relationships with your customers
  • Create content that attracts major search engines
  • Create buzz about your blog in the media

Plus, you receive a FREE blogging platform and instructional sessions to get you blogging right away!

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From the Back Cover:

“Nacht and Chaney are the first ones to specifically address the huge potential blogging holds for real estate professionals. The authors go beyond the hype and explain in detail the tangible benefits of real-estate industry blogging when used as a strategic marketing medium.”

John E. Featherston

REAL ESTATE Magazine, Publisher

President & CEO, RISMedia

About the Author:

Richard Nacht has over twenty years' experience in the real estate and real estate finance industries, as well as extensive experience in online consumer marketing. He is the founder and President of Blogging Systems, LLC, a blogging system platform.

Paul Chaney is a business blog consultant and Vice-President of Marketing at Blogging Systems, LLC. A leading proponent of using blogs as business marketing and communications tools, Chaney has led blog workshops and seminars around the globe.

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Nacht, Richard; Chaney, Paul
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Book Description McGraw-Hill Education - Europe, United States, 2007. Paperback. Book Condition: New. 223 x 152 mm. Language: English . Brand New Book ***** Print on Demand *****. Unleash the power of blogging in your real estate business Are you blogging for your real estate business? Realty Blogging shows you how to fully utilize this powerful, direct-communication marketing tool, giving you all the know-how you need to capture the interest and business of local homeowners, buyers, and sellers. Drawing upon their extensive experience in blogging, real estate, and online marketing, authors Richard Nacht and Paul Chaney reveal how to: Develop an effective Internet marketing strategy Generate leads consistently at almost no cost Define yourself as an expert in a particular area Serve your market niche Establish long-term relationships with your customers Create content that attracts major search engines Create buzz about your blog in the media Plus, you receive a FREE blogging platform and instructional sessions to get you blogging right away!. Bookseller Inventory # APC9780071478953

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Book Description McGraw-Hill Education - Europe, United States, 2007. Paperback. Book Condition: New. 223 x 152 mm. Language: English . Brand New Book ***** Print on Demand *****.Unleash the power of blogging in your real estate business Are you blogging for your real estate business? Realty Blogging shows you how to fully utilize this powerful, direct-communication marketing tool, giving you all the know-how you need to capture the interest and business of local homeowners, buyers, and sellers. Drawing upon their extensive experience in blogging, real estate, and online marketing, authors Richard Nacht and Paul Chaney reveal how to: Develop an effective Internet marketing strategy Generate leads consistently at almost no cost Define yourself as an expert in a particular area Serve your market niche Establish long-term relationships with your customers Create content that attracts major search engines Create buzz about your blog in the media Plus, you receive a FREE blogging platform and instructional sessions to get you blogging right away!. Bookseller Inventory # APC9780071478953

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Book Description McGraw-Hill, 2006. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Increase real estate sales and profits through blogging Despite surging interest in blogging within the real estateindustry, it's hard for real estate professionals to find clear,authoritative instruction on how to make the most of thispowerful direct-communication marketing tool.Realty Bloggingfills the gapgiving agents and brokers the knowledgeand tools to increase profits through the use of blogs intheir business. Readers learn proven strategies to set themselvesapart from their competition, including brand building, competitivedifferentiation, relational marketing, and positioning. Bookseller Inventory # ABE_book_new_0071478957

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Book Description McGraw-Hill. Paperback. Book Condition: New. Paperback. 224 pages. Dimensions: 8.8in. x 6.0in. x 0.6in.Unleash the power of blogging in your real estate business Are you blogging for your real estate business Realty Blogging shows you how to fully utilize this powerful, direct-communication marketing tool, giving you all the know-how you need to capture the interest and business of local homeowners, buyers, and sellers. Drawing upon their extensive experience in blogging, real estate, and online marketing, authors Richard Nacht and Paul Chaney reveal how to: Develop an effective Internet marketing strategy Generate leads consistently at almost no cost Define yourself as an expert in a particular area Serve your market niche Establish long-term relationships with your customers Create content that attracts major search engines Create buzz about your blog in the media Plus, you receive a FREE blogging platform and instructional sessions to get you blogging right away! This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Bookseller Inventory # 9780071478953

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