Don't Keep Me A Secret: Proven Tactics to Get Referrals and Introductions - Softcover

Cates, Bill

Softcover

ISBN 10: 0071494545 ISBN 13: 9780071494540

Publisher: McGraw Hill, 2007

Synopsis

Create an Army of Advocates for You and Your Business

Word-of-mouth, person-to-person connections matter more to your success than all the hard-sell strategies in the world. This ingenious self-marketing guide by America's #1 “Referral Guru” reveals surefire secrets that will help you to identify, and successfully meet, hundreds of high-quality referrals. Without spending a dime, you can shorten your sales cycle, increase your profits, and expand your network of friends and contacts--by giving them something to talk about. You will discover

• The 7 Deadly Referral Mistakes and How to Avoid Them
• 12 Ways to Get Great Prospects Calling You
• 10 Social Prospecting Ideas That Generate Referrals
• 6 Tactics for Stronger Introductions
• PLUS the 4-Point VIPS MethodTM for Asking for Referrals

Whether you're a small business owner, self-employed worker, or company salesperson, referrals are the most inexpensive and effective way to drum up business. With Cates' techniques, you can establish a real name for yourself by making more connections, and more money, than you ever thought possible.

“I dare you to read this book and not come away with a dozen or more ideas you can put to use immediately.” -Gerhard Gschwandtner, publisher, Selling Power magazine

About this title

About the Author

Bill Cates is the president of Referral Coach International, creator of The Unlimited Referrals Marketing System, and a well-known author, speaker, and consultant. For more information, visit his Web site at ReferralCoach.com.

Edition details

• Publisher: McGraw Hill
• Publication date: 2007
• Language: English
• ISBN 10: 0071494545
• ISBN 13: 9780071494540
• Binding: Paperback
• Edition number: 1
• Number of pages: 164