Rules of Thumb for Business Writers

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9780071832700: Rules of Thumb for Business Writers

In the business world, limply written, badly organized documents can subtly but steadily downgrade your career. You’ve got to write clearly, concisely, and energetically--without meandering, repeating yourself, or sabotaging your ideas with poorly constructed sentences, stilted language, and embarrassing grammatical errors. Get the help you need--now--with RULES OF THUMB FOR BUSINESS WRITERS. Written by the author team of the best-selling RULES OF THUMB: A GUIDE FOR WRITERS, this new guide is designed especially to meet the real writing demands of daily business. Whether you’re composing a letter, preparing an outline for your next big report, or simply wondering whether or not that comma makes sense, RULES OF THUMB FOR BUSINESS WRITERS explains how to do it right. It’s packed with concise explanations of the most frequent problems in writing, bulleted lists of easy-to-read guidelines, and hundreds of practical guidelines that instantly illustrate each concept. Quickly and easily, you’ll learn how to find your focus, break up your thoughts effectively, format your documents for optimal readability, begin with an attention-grabbing bang, adopt a straightforward, conversational tone, and improve your style. And you’ll learn how to write succinctly, accurately, and persuasively, whether in formal business correspondence, more casual e-mail messages, memos, agendas, instructions manuals, reports, newsletters and press releases, proposals, or résumés. PLUS, you’ll learn to effortlessly adhere to the rules of punctuation, grammar, and usage, understanding when to capitalize, choosing the correct pronoun, avoiding fragments and run-on sentences, properly placing apostrophes, and more. There’s even helpful advice on tackling special topics, such as conducting research on the Web efficiently, using footnotes accurately, developing templates to simplify future tasks, planning and executing a long-term project, and editing the work of others. A valuable appendix of ready-to-use memos, letters, agendas, résumés, and more round out this handy book. RULES OF THUMB FOR BUSINESS WRITERS helps you take all those amorphous ideas and disjointed bits of information and record them in a way that is clear, logical, and action-oriented. It’s the on-the-job reference you’ll turn to again and again, for both a thorough overview of the essentials of great writing and for fast, easy lessons on key topics.

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Product Description:

Rules of Thumb for Business Writers offers busy professionals solutions to most on-the-job writing challenges. Brief, to-the-point chapters cover all the basics, including reports, resumes, speeches, memos, letters, and PowerPoint, with tips for meeting deadlines and managing paper flow. This edition contains new information on Internet research and communications technology, with examples, sample documents, and a resource list.

From the Back Cover:

The Only Book You'll Ever Need to Write Clearly, Correctly, and SUCCESSFULLY

We all know "i before e," but do you know how to persuade with proposals, energize with email, and impress with PowerPoint? Rules of Thumb for Business Writers is your all-in-one, easy-to-use reference on everything you need to know about writing for the business world—from the basics of grammar and punctuation to putting the finishing touches on an important presentation. It's the only book you'll ever need to:

  • Get results—write effective letters, emails, résumés, proposals, agendas, and newsletters that get attention and the results you want!
  • Avoid embarrassing mistakes—with quick-reference answers on common errors in grammar, punctuation, spelling, and style.
  • Tap into technology—with work-saving shortcuts in Microsoft Word and PowerPoint, and special advice on writing for websites.
  • Find information fast—learn how to improve the quality of your work with valuable resources for researching anything on the Internet.
  • Save time—with proven advice on optimizing your work style, collaborating on projects, and controlling paper flow.

Whether you're applying for a job, preparing an agenda, or simply sending an email, how you write and present yourself can mean the difference between professional advancement and being left behind. Keep Rules of Thumb for Business Writers on your desk and have the best writing guide in the business at your fingertips.

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