How to Do Everything with Your eBay Business

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9780072229486: How to Do Everything with Your eBay Business

Here’s your chance to capitalize on the Internet economy by clearing out your basement or cashing in on your hobby. Teaches you the ins and outs of marketing online, improving graphics and text, and protecting yourself from fraud. Use chat rooms and Web pages to spread the word about your auctions. Use online payment services and build a dependable reputation. Author Greg Holden shows you step-by-step how to mine eBay’s 50 million registered users for profit—and possibly even a new career.

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From the Back Cover:

Open an eBay business quickly and easily and start reaping huge profits! With more than 135 million members, eBay is the world’s largest online marketplace, and this step-by-step book shows you how to set up shop there. You’ll learn how to create a seller’s account, post persuasive auction listings, and establish yourself as a trusted eBay business owner. Once you’ve gotten your business off the ground, you’ll learn to streamline operations; locate new inventory; handle payments, shipping, and taxes; avoid pitfalls; and more. Whether you’re an existing small business owner looking to sell on eBay or a casual eBay seller who wants to ramp up, you’ll profit from the expert advice in this book.

  • Set up your new eBay business with ease
  • Promote your products with imaginative descriptions, clear photos, and well-presented listings
  • Manage and schedule multiple auction listings
  • Create a compelling eBay store or individual web site
  • Accept various payment methods
  • Pack and ship merchandise securely and follow up with feedback
  • Increase sales possibilities with no reserve bidding, “Buy it Now” pricing, and live auctions
  • Earn big profits by selling specialty items, including vehicles
  • Protect yourself from fraud and resolve disputes
  • Keep your eBay business legal and fulfill tax requirements

About the author: Greg Holden is the best-selling author of 30 books on computers and the Internet, including How to Do Everything with eBay and The Collector’s Guide to eBay, both from McGraw-Hill/Osborne.

About the Author:

Greg Holden (Chicago, IL) is the founder and owner of his own small business, Stylus Media, which specializes in creating Web pages for other small businesses. He has written extensively on eBay and online auctions as well as e-commerce, especially from the perspective of new business owners or entrepreneurs. Holden is the author of 16 books including Starting an Online Business for Dummies (over 100,000 copies sold), FrontPage Plain & Simple (27,000 copies sold), and Small Business Internet for Dummies.

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Published by McGraw-Hill Osborne Media (2003)
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