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Understanding Business 6th Edition Instuctor's Manual Volume 2 Chapters 12 - 22 (Volume 2) - Softcover
Instructor's Manual For Understanding Business 6e. This is Volume 2 of Instructor's Manual covering chapters 12-22. Very clear presentation in large oversized paperback format, ideal for overhead projection. Covers: Chapter 12: Dealing with Employment Management Issues and Relationships. 13: Marketing - Customer and Stakeholder Relationship Management 14: Developing and Pricing Quality Products and Services. 15: Distributing Products Efficiently and Competitively - Supply Chain Management. 16: Promoting Products Using Integrated Marketing Communication. 17: Using Technology to Manage Information. 18: Understanding Financial Information and Accounting. 19: Financial Management. 20: Securities Markets - Financing and Investment Opportunities. 21: Understanding Money and Financial Institutions. 22: Managing Personal Finances - Who Wants to Be a Millionaire?
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- PublisherMcGraw Hill
- Publication date2002
- ISBN 10 007245587X
- ISBN 13 9780072455878
- BindingPaperback
- Edition number2
- Number of pages350
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